About this role
Overview
- Jaridi Limited is seeking a target-driven Field & Digital Marketer to drive institutional client acquisition, sales, digital lead generation, and partnerships across Abuja and its environs.
Responsibilities
- Identify and engage public and private institutions to promote Jaridi’s services.
- Conduct sales presentations, negotiate service terms, and close institutional contracts.
- Build long-term client relationships and gather market and competitor insights.
- Plan and execute digital lead generation campaigns across LinkedIn, Meta, Google, and email.
- Create marketing materials, brochures, social media assets, and digital pitch decks.
- Manage leads using CRM tools and optimise conversion rates.
- Monitor campaign ROI, cost per lead, and conversion metrics.
- Meet monthly and quarterly sales targets and KPIs.
- Track outreach, meetings, field visits, and sales opportunities.
- Submit weekly and monthly performance reports to the COO.
Requirements
- Bachelor’s Degree in Marketing, Business Administration, Mass Communication, or a related field.
- 2–4 years of B2B sales, corporate marketing, or institutional client acquisition experience in Abuja.
- Strong knowledge of Abuja’s corporate and institutional landscape and ability to conduct independent field visits.
- Experience with digital lead generation, LinkedIn Ads, Meta Ads, email outreach, and marketing analytics.
- Excellent communication, presentation, negotiation, and closing skills.
- Self-motivated, target-driven, and able to work under pressure.