Experienced Social Media Manager

Experienced Social Media Manager at Startup Soar

About the Role

• We are seeking a creative and experienced Social Media Manager to strengthen the online presence of a hotel and apartment property in Abuja.
• The successful candidate will create engaging content, manage social media platforms, and run campaigns that showcase the property, attract potential guests, and generate booking enquiries.

Key Responsibilties

• Develop and execute a social media strategy aligned with the property’s marketing and booking goals.
• Manage Instagram, Facebook, TikTok, and other relevant platforms.
• Create high-quality photos, videos, reels, captions, and promotional content showcasing rooms, apartments, amenities, and guest experiences.
• Maintain a consistent content calendar and brand identity across platforms.
• Respond promptly to comments, messages, and enquiries, coordinating with sales and front office to support bookings.
• Plan and manage paid social media campaigns within approved budgets.
• Coordinate collaborations with relevant influencers, content creators, and partners.
• Track engagement, audience growth, enquiries, and campaign performance, providing regular reports.
• Monitor trends, competitor activity, and guest feedback to improve content and campaigns.
• Obtain appropriate consent before publishing identifiable guest images or testimonials.

Requirements

• Proven experience managing business social media accounts, preferably in hospitality, travel, or lifestyle.
• A portfolio demonstrating content creation skills and measurable social media results.
• Strong photography, short-form video production, editing, and copywriting skills.
• Proficiency in Canva, CapCut, or similar design and video-editing tools.
• Working knowledge of Meta Business Suite, Ads Manager, social media analytics, and scheduling tools.
• Ability to connect social media activity with enquiries, bookings, and revenue goals.
• Strong organisation, communication, and community-management skills.
• Willingness to work on-site to capture property content and cover relevant activities.
• Knowledge of Abuja’s hospitality market is an added advantage.

Compensation

Competitive Salary.

Application Closing Date

14th October, 2026.