Executive Director, Marketing Strategy
About this role
Reporting to the AVP of Marketing Strategy, the Executive Director of Marketing Strategy (ED) serves as a lead marketing strategist for priority initiatives that advance enterprise-wide business goals. This role calls for an effective communicator and collaborator who can bring channel teams together to co-create and execute integrated marketing strategies.
The ideal candidate is a strategic thinker who connects the dots between big-picture marketing vision and practical, implementable plans – someone who understands how marketing and communications can work in tandem to build the brand and advance institutional goals. As a modern marketer, the ED approaches campaigns holistically, bringing creative producers and communicators together to develop and execute effective marketing initiatives, while empowering channel owners to contribute their expertise to shared strategies.
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