Email Campaigns Specialist

Email Campaigns Specialist

Scale Army Careers

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Job Overview

Location: Remote

Salary: USD 1,600 - 2,200 monthly

Employment Type: Contract

Work Arrangement: Remote

Sector: Sales & Marketing

Experience Level: Mid-level (3-5 years)

Application Deadline: October 31, 2026

About the Company

Scale Army Careers is dedicated to connecting talented individuals with opportunities that foster professional growth and organizational success. They operate within the recruitment and talent acquisition sector, aiming to streamline the hiring process for both employers and candidates.

Their mission involves leveraging technology and innovative approaches to identify and place skilled professionals across various industries. The company emphasizes a candidate-centric approach, ensuring that individuals are matched with roles that align with their career aspirations and skill sets. Scale Army Careers is committed to building a robust network of employers and job seekers, facilitating efficient and effective talent placement.

Job Description

Scale Army Careers is seeking a skilled Email Campaigns Specialist to join their dynamic team. This role is crucial for developing, executing, and optimizing email marketing campaigns that drive customer engagement and support business objectives.

In this position, you will be responsible for the end-to-end management of email campaigns, including setup, content creation, segmentation, testing, and performance analysis. You will work with modern email service providers and leverage insights to continuously improve campaign effectiveness.

The role involves creating engaging email content, building responsive templates, managing audience segments, and implementing robust tracking mechanisms. A key aspect will be utilizing performance data to refine strategies and enhance future campaign outcomes. You will also explore and integrate AI tools to boost efficiency and campaign quality.

This is an excellent opportunity to contribute significantly to a critical marketing channel, gain exposure to cutting-edge email marketing technologies, and play a vital role in a growing organization.

Required Skills

• Email MarketingLifecycle MarketingMarketing AutomationCampaign ManagementEmail Template CreationSegmentationA/B TestingUTM TrackingPerformance ReportingHTMLJiraAI Tools

Key Responsibilities

• Build, schedule, and manage email marketing campaigns from start to finish.
• Create and maintain email templates for recurring campaigns and marketing initiatives.
• Set up campaigns within email service providers (ESPs).
• Manage campaign workflows, timelines, approvals, and execution.
• Ensure emails are delivered accurately and on schedule.
• Make simple design edits and formatting adjustments within email templates.
• Build HTML emails.
• Ensure emails are visually consistent, clear, and optimized for engagement.
• Collaborate with marketing teams on messaging, offers, and campaign direction.
• Perform QA checks before every email deployment.
• Review formatting, links, images, personalization, mobile responsiveness, tracking accuracy, and logic.
• Test emails across different devices and email clients.
• Identify and resolve issues before campaigns are sent.
• Build and manage audience segments based on customer behavior, engagement, demographics, and campaign objectives.
• Maintain clean and organized email lists.
• Support personalization strategies to improve engagement and conversions.
• Monitor list health and identify opportunities for improvement.
• Support and execute A/B tests across email campaigns.
• Test subject lines, copy, calls-to-action, images, send timing, and audience segments.
• Analyze results and apply learnings to improve future campaigns.
• Continuously optimize email performance based on data.
• Monitor open rates, click-through rates, conversion rates, engagement trends, and campaign revenue or lead impact.
• Build and implement UTM tracking to measure campaign performance.
• Create performance reports and provide insights for improvement.
• Use data to recommend campaign optimizations.
• Leverage AI tools to improve email marketing workflows and efficiency.
• Use AI for content optimization, campaign analysis, testing ideas, and workflow improvements.
• Identify opportunities to automate repetitive marketing tasks.
• Stay current with AI-enabled marketing tools and best practices.

Qualifications

• 2–5 years of experience in email marketing, lifecycle marketing, marketing automation, or a related role.
• Experience managing email campaigns from implementation through reporting.
• Hands-on experience with email service providers such as Iterable, HubSpot, Mailchimp, Klaviyo, or similar platforms.
• Experience with email compliance standards is a plus.
• Experience working with lifecycle marketing strategies is a plus.
• Familiarity with advanced automation workflows is a plus.
• Experience building and managing email campaigns.
• Basic understanding of HTML for email building, customization, and troubleshooting.
• Experience working with email templates, segmentation, UTM tracking, campaign analytics, and marketing automation workflows.
• Ability to make simple email design edits without creating designs from scratch.
• Understanding of email compliance best practices and regulations.
• Strong attention to detail and organizational skills.
• Ability to manage multiple campaigns simultaneously.
• Experience using project management tools such as Jira to manage timelines and workflows.
• Ability to work independently and manage deadlines.
• Data-driven approach to improving campaign performance.
• Interest in AI and new marketing technologies.