About this role
Summary:
The E-commerce Website Associate supports Loozeele Initiative’s mission by managing and optimizing the organization’s online sales platform, enabling young Kayayei women to thrive through economic empowerment. This role is critical in showcasing and selling handmade products—crafted through vocational training in basketry, fabric weaving, baking, and shea butter making—by delivering a seamless, engaging, and scalable digital shopping experience. The ideal candidate will ensure the website remains user-friendly, visually compelling, and performance-driven, while using data to guide growth and improve conversions. This position fosters cross-functional collaboration with training, education, and marketing teams to align digital strategy with the organization’s social impact goals. The role is ideal for a motivated professional with 0–2 years of experience seeking to grow in a mission-driven environment.
Responsibilities
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Manage day-to-day operations of the e-commerce website, including content updates, product listings, and technical maintenance.
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Ensure accurate and compelling product descriptions, high-quality imagery, and consistent categorization that highlight craftsmanship and storytelling.
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Collaborate with marketing teams to support digital campaigns, promotions, and seasonal offers aimed at increasing traffic and sales.
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Monitor website performance using analytics tools (e.g., Google Analytics, Shopify Analytics) to track user behavior, conversion rates, and traffic sources.
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Generate regular reports on key e-commerce metrics and provide insights to support strategic improvements.
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Work closely with vocational training and school program teams to ensure authentic representation of products and initiatives on the platform.
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Identify and implement small-scale optimizations to enhance user experience, loading speed, and mobile responsiveness.