About this role
Job title: District Manager Spain (South)
About the Role The District Manager leads a portfolio of stores across multiple brands, delivering outstanding commercial results, operational excellence, and an exceptional customer experience. Based in Madrid, this role serves as the primary leader for Store Managers, connecting store teams with headquarters and driving accountability, engagement, and performance across KPIs for stores in Madrid, Andalucía and Portugal.
What You'll Do
- Lead Store Managers to deliver sales, profitability, productivity, and KPI objectives across the district.
- Analyze performance trends, identify risks and opportunities, and implement action plans to drive results.
- Conduct structured store visits focused on coaching, performance assessment, and execution quality.
- Lead focused performance recovery plans in underperforming stores, providing hands-on support until sustainable improvement is achieved.
- Translate performance data into clear, practical insights for Store Managers, linking commercial results to behaviours and actions in store, ensuring high standards of customer experience.
- Ensure flawless execution of brand and operational standards including visual merchandising, in-store marketing, and operational routines.
- Oversee inventory management accuracy, stock flow, and shrink prevention.
- Ensure stores meet all compliance requirements: health & safety, labor law, security, and audit standards.
- Support openings, closures, remodels, and new retail initiatives within the district.
- Manage workforce hours to store budgets, in compliance with labor regulations and company policies.
- Ensure store teams are clear on priorities, focusing on a small number of high-impact actions.
- Champion world-class customer experience across the region, monitor customer metrics, and drive improvement plans.
- Ensure strong brand expression through VM quality, store environment, and storytelling excellence.
- Recruit, onboard, and develop Store Managers and future leaders through coaching, feedback, and capability-building programs; conduct regular performance reviews and drive succession planning.
- Promote an inclusive, people-first culture focused on teamwork, accountability, and engagement; identify training needs and partner with HR/Training on development initiatives.
- Champion brand DNA across stores with strong visual identity, product storytelling, and elevated customer experience; ensure brand initiatives and campaigns are executed consistently.
- Act as the voice of stores with Brand HQ functions (Merchandising, VM); collaborate with central retail operations; communicate priorities, process changes, and performance expectations clearly to Store Managers.
- Leverage technology and digital tools to support operations and reporting routines; work with Local HR, Health and Safety, and Asset Protection teams.
What We're Looking For
- 7+ years of retail leadership experience including multi-site responsibility.
- Proven track record of achieving commercial and operational results.
- Strong people leader with demonstrated coaching and development skills.
- Data-driven decision maker with strong business acumen and planning capability.
- Ability to manage complexity, ambiguity, and pace across multiple locations, while maintaining execution excellence.
- High learning agility and adaptability in fast-paced, evolving retail environments.
- Availability to travel internationally and to work on weekends.
- Residence in Madrid.
Compensation & Benefits We offer comprehensive benefits that encourage mental, physical and financial well-being for all VF associates, including:
- A supportive feedback-based culture and inclusive international environment.
- Be part of an iconic lifestyle brand in a multi-brand, multi-country organization.
- A discount card with 50% on all VF brands.
- Free to Be, Inclusion & Diversity initiatives and a workplace that celebrates diversity.