About this role
About the Role The Director, Strategy & Transformation Communications and Branding, Technology Infrastructure is accountable for defining, leading, and executing a comprehensive communications, engagement, and branding strategy in support of Scotia Tech’s Technology Infrastructure transformation agenda. This role ensures that the strategy, priorities, and outcomes of Technology Infrastructure transformation are clearly articulated and broadly understood across the enterprise, and acts as a strategic partner to the SVP and leadership team to strengthen the Scotia Tech brand and foster a culture of innovation and collaboration.
What You'll Do
- Strategic Communications and Narrative Development: Develop and execute a comprehensive, multi-channel communications strategy aligned to the Technology Infrastructure transformation roadmap and enterprise technology strategy. Establish a clear and compelling transformation narrative that articulates vision, objectives, progress, and value realization across audiences. Provide strategic communications advisory to the SVP, Technology Infrastructure and leadership team, including development of executive messaging, presentations, speeches, and critical communications. Ensure messaging is consistent, aligned with enterprise priorities, and reinforces Scotiabank’s brand and values. Define communication governance, cadence, and standards to ensure effective delivery across channels.
- Executive Communications and Thought Leadership: Oversee development and delivery of executive-level communications including town halls, leadership forums, board materials, and enterprise updates. Shape the external positioning of Technology Infrastructure through strategic participation in awards, conferences, industry events, and academic partnerships. Support the SVP and senior leadership in building their external voice and presence in the market as leaders in technology transformation. Ensure alignment with Corporate Communications on external messaging, media positioning, and reputation management.
- Employee Engagement and Culture Enablement: Design and implement engagement strategies that foster a strong sense of purpose, alignment, and pride within Scotia Tech.