Director of Sales & Marketing

Job Description

As Director of Sales & Marketing, you will lead the development of innovative strategies that drive revenue growth and strengthen brand positioning. This senior role requires a visionary leader with strong sales expertise, strategic marketing insight, and the ability to inspire teams while building lasting relationships with customers and partners.

Some duties include:

• Lead the hotel’s overall commercial strategy, aligning sales, marketing, events, rooms, and food & beverage initiatives to drive revenue and long-term success.
• Develop and execute short- and long-term sales, marketing, and business strategies to achieve revenue goals and grow market share.
• Monitor market trends, competitor activity, and business performance to identify opportunities and adapt strategies as needed.
• Oversee departmental budgeting, forecasting, and the execution of key sales programs and initiatives.
• Build strong relationships with clients, tourism partners, airport and community organizations, and third-party travel partners.

Qualifications

• Bachelor's degree in business administration, hospitality management, or a related field
• 5 years + experience at Director level or at a luxury hotel
• Experience representing and selling Luxury Hospitality brands in the Region and Caribbean
• An established network within the Travel Trade community with strong, credible client relationships
• Demonstrated ability to develop and execute effective sales strategies, drive results, and exceed target
• Strong leadership skills with the ability to motivate and inspire a sales team.
• Sound business acumen and strategic thinking, with the ability to analyse market trends, identify opportunities, and make informed decisions
• Proven leadership experience in hotel sales and marketing, with a strong ability to inspire teams and drive results.
• Experience in hospitality, tourism, or a related industry, with a solid understanding of commercial strategy and revenue management.
• A collaborative leadership style with a passion for coaching, mentoring, and building strong team culture.
• Strong communication and relationship-building skills, with confidence engaging clients, partners, media, and team members alike.
• Comfortable working with data, forecasting, and budgets, with the ability to turn insights into action.
• Tech-savvy and confident using hotel and business systems, including Opera and Microsoft Office platforms.

Additional Information

Your team and working environment:

Fairmont Hotels is a globally renowned luxury brand, celebrated for creating unforgettable memories for our guests. With more than 30,000 colleagues worldwide, we are dedicated to delivering exceptional service, embracing innovation, and fostering a culture of excellence.

An exciting hospitality career awaits you if you are committed to providing our Guests with an authentically local experience through providing warm and engaging service.

Our Heartists work cohesively as part of the team in a demanding, multi-cultural diverse environment

Our commitment to Diversity & Inclusion:

We are an inclusive company and our ambition is to attract, recruit and promote diverse talent.

Together, let's create memories that exceed expectations. #BeLimitless