Director of Product Marketing, Monetization

Director of Product Marketing, Monetization

United States, Washington, Redmond

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Job description

Company and benefits

Job number

Date posted

Sep 26, 2026

Work site

4 days / week in-office

Travel

Less than 25%

Profession

Marketing

Discipline

Product Marketing

Role type

Individual Contributor

Employment type

Full-Time

Overview

The AI Experiences group sits at the intersection of frontier AI capability, enterprise-grade trust, and high-quality product development, turning models and platforms into intuitive, reliable, and useful experiences for millions of people and organizations. Its Product Monetization team is looking for a new individual-contributor Product Marketer to lead Web IQ.

Web IQ is Microsoft's enterprise web intelligence platform for AI applications – like a search engine for agents. It enables organizations to access and leverage information from the open web to build AI experiences that are more current, useful, and reliable. Web IQ is part of Microsoft IQ, helping developers and organizations create AI solutions that can better understand, reason over, and act on information from across the web.

Who We’re Looking For

We are seeking a forward-thinking product marketer to lead go-to-market, positioning, value proposition and customer insights for Web IQ. You will help to inform and articulate the unique benefits of the product, craft GTM strategies that drive awareness and adoption, and work closely with PMs to improve the product based on customer feedback. Key responsibilities include solid collaboration with other Microsoft teams to incorporate Web IQ into key enterprise sales and marketing motions and connecting with the developer community. The ideal candidate is someone who can create high-quality enablement assets such as pitch decks and has enough technical depth to engage in customer discussions to collect insights and influence the product direction.

Microsoft’s mission is to empower every person and every organization on the planet to achieve more. As employees we come together with a growth mindset, innovate to empower others, and collaborate to realize our shared goals. Each day we build on our values of respect, integrity, and accountability to create a culture of inclusion where everyone can thrive at work and beyond.

Starting January 26, 2026, Microsoft AI (MAI) employees who live within a 50- mile commute of a designated Microsoft office in the U.S. or 25-mile commute of a non-U.S., country-specific location are expected to work from the office at least four days per week. This expectation is subject to local law and may vary by jurisdiction.

Responsibilities

• Customer Listening and Market Signals:
• Seek market intelligence signals and lead customer listening strategies and execution to identify growth opportunities, investment priorities, and inform the product roadmap.
• Determine areas of market research and create deep collaboration with the field to connect with clients and understand their needs.
• Understand competitors’ strengths and weaknesses, Microsoft’s competitive positioning, and anticipate the business implications.
• Provide subject matter expertise when developing insights from market or user research, competitive analyses, and industry trends.
• Synthesize and articulate customer feedback, mobilizing internal teams to address it.
• Product Positioning, Value Proposition and Messaging:
• Lead the creation of a differentiated value proposition that aligns with customer goals.
• Drive the development of compelling messaging, positioning, and storytelling to support GTM plans.
• Collaborate with product, sales, and partner teams to ensure messaging is consistently applied across all channels.
• Market Strategy and GTM Planning:
• Define and own the GTM plan for Web IQ, including target segments, pricing, packaging, and sales motions.
• Partner with product and engineering to ensure product features and capabilities are clearly translated into customer value.
• Enable the field with training, tools, and assets to accelerate adoption.
• Metrics and Feedback:
• Establish success metrics for go-to-market initiatives and continuously optimize based on data and customer feedback.
• Provide ongoing market insights to inform roadmap decisions and prioritization.

Qualifications

• 5+ years of product marketing, product management, or related experience in enterprise software or AI platforms

• Strong ability to translate complex technical concepts into compelling customer value propositions

• Experience with GTM strategy, positioning, and enablement

• Excellent collaboration and communication skills, with ability to influence cross-functional teams

• Familiarity with enterprise sales motions and developer communities is a plus

• Bachelor’s degree or equivalent experience; MBA preferred

• Microsoft is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to age, color, disability, gender identity, national origin, race, religion, sex, sexual orientation, or veteran status.