Director, JANZ BU Consumer Experience (CX) lead

Marketing

Director, JANZ BU Consumer Experience (CX) lead

R-180117 | Melbourne, Australia

APPLY NOW

Job Description

Are You Ready to Make It Happen at Mondelēz International?

Join our Mission to Lead the Future of Snacking. Make It With Pride.

Mondelēz International empowers people to snack right in over 150 countries around the world. We're leading the future of snacking with iconic global and local brands such as Oreo, Cadbury, Philadelphia, Pascall, The Natural Confectionery Company, Belvita, Ritz and Toblerone with global revenues exceeding $36 billion USD.

Reporting directly to AMEA regional CX Lead with dotted line into the BU Marketing VP, you will set the local strategic direction for consumer experience, lead a high-performing multi-disciplinary team, and serve as the driving force behind our digital marketing transformation within the BU. This role carries significant influence across the organisation, with direct accountability for strategy, end-to-end consumer journey and execution of Paid, Owned and Earned channels, creative excellence, and our consumer data & CRM strategy with underlying martech support.

This is not a hands-on execution role. It is a strategic leadership position for a seasoned executive who can operate at the highest levels of the business, influence C-suite stakeholders, and translate bold vision into measurable commercial outcomes. You will design and bring in best-in-class CX practice.

How you will contributeCX Vision, Strategy & Transformation

• Own and articulate the CX vision for the Business Unit: "Design intelligent brand experiences that move people"
• Architect and drive the annual BU CX roadmap, ensuring alignment with global CX priorities and Vision 2030
• Set the strategic direction for brand experiences across the full Paid, Owned, and Earned ecosystem, including d-Commerce
• Translate complex consumer data into enterprise-level experience strategies that deliver measurable brand equity and commercial growth
• Ensure CX journeys are culturally grounded, future-focused, and informed by the latest global trends

Creative & Experience Excellence

• Elevate the creative standard across the BU by partnering with brand leaders and agency partners to deliver data-powered, emotionally resonant work at scale
• Champion "Empathy at Scale" - Mondelēz's signature approach to personalised, insight-led brand communication
• Spearhead the adoption of Gen AI and next-generation tools to transform storytelling, personalisation, and speed to market
• Ensure a unified, data-driven brand experience across every consumer touchpoint

Media Investment Strategy & Commercial Performance

• Hold strategic oversight of the BU's total media investment, evolving the media mix to anticipate shifts in consumer behaviour and the media landscape
• Drive sophisticated, data-led media planning and measurement frameworks across the consumer journey
• Shape JBP partner and retail/d-Commerce investment strategies to deliver against MDLZ Strategic Priorities and Vision 2030
• Partner with agencies and Insights & Analytics leadership to maximise ROI, investment sufficiency, and compliance

Partnership & Governance at Scale

• Lead and govern relationships with tier-one creative, media, and technology pa