Talent Apply
Log in
All jobs
UM

Director, Digital Commercial Partnerships

Universal Music
Santa Monica, California
On-site

About this role

Job title: Director, Digital Commercial Partnerships

About the Role Director, Digital Commercial Partnerships drives strategic growth across key digital service providers and high-impact partners, leading initiatives that increase streaming consumption, audience engagement, and revenue. This role owns partner strategy, go-to-market execution, and commercial innovation across priority accounts in a rapidly evolving digital ecosystem. You will operate at the intersection of music, data, marketing, and technology, shaping how repertoire is positioned and monetized. The ideal candidate is a strategic, data-driven leader and relationship builder with deep expertise in streaming platforms, digital marketing, and commercial partnerships.

What You'll Do

  • Own and lead business strategy for priority digital service providers, driving streaming growth, revenue, and market share
  • Serve as the primary point of contact between UMG labels and digital partners, aligning release priorities with platform opportunities
  • Identify and execute revenue-driving initiatives, including marketing campaigns, advertising strategies, and new monetization models
  • Pitch and position new releases, catalog campaigns, and artist initiatives to secure prominent editorial, playlisting, and promotional support
  • Develop innovative go-to-market strategies that maximize visibility and fan engagement across platforms
  • Leverage streaming analytics, consumer insights, and market data to inform commercial decisions and optimize performance
  • Track and deliver on revenue targets and KPIs, identifying opportunities for incremental growth
  • Produce weekly, monthly, and ad hoc reporting on streaming trends, sales performance, and partner activity
  • Translate complex data into clear, actionable insights for label teams and senior stakeholders
  • Analyze campaign and release performance to continuously refine strategy
  • Act as a strategic advisor to internal stakeholders, sharing best practices, audience insights, and market trends
  • Collaborate with marketing, analytics, operations, and label teams to align on priorities and execution
  • Lead business reviews and executive presentations with internal teams and external partners
  • Drive internal alignment by communicating partner updates across product, marketing, and technology
  • Ensure seamless content delivery and metadata accuracy across platforms
  • Troubleshoot partner and system issues to maintain high-quality releases and reporting integrity
  • Build and optimize scalable processes and workflows to improve efficiency and execution
  • Establish and enforce best practices, standards, and operational frameworks across partners

What We're Looking For

  • 5+ years of experience in digital partnerships, business operations, sales, marketing, or commercial strategy within music, media, digital content, or a related industry
  • Bachelor’s degree in Business, Marketing, Finance, or a related field
  • Strong understanding of the digital streaming ecosystem, music industry landscape, and evolving consumer behavior
  • Demonstrated ability to leverage data analytics and performance metrics to inform strategy and drive decision-making
  • Proven track record of delivering revenue growth, audience engagement, and successful digital campaigns
  • Solid understanding of commercial drivers and financial fundamentals
  • Advanced analytical skills with the ability to translate complex data into clear, actionable insights
  • Excellent communication and presentation skills, with experience engaging senior stakeholders and leading executive-level discussions
  • Strong project management and organizational skills, with the ability to manage multiple priorities in a fast-paced, cross-functional environment
  • Advanced proficiency in Excel, PowerPoint, and Microsoft Office; ability to quickly learn new systems and platforms
  • Exceptional relationship management, collaboration, and negotiation skills
  • Experience working within a matrixed organization, partnering across teams such as marketing, analytics, and operations
  • Passion for music, with a strong grasp of industry trends, digital innovation, and audience development strategies
  • Consistent and punctual in-office attendance to support the Company’s strong collaborative and creative culture, mentor-mentee relationships, and participate in effective discussions and meetings
  • Ability to interact with management, coworkers, and third parties regularly and professionally
  • Strong organizational skills, multi-tasking, and prioritizing capabilities
  • Proficiency in Microsoft Office, including Microsoft Excel and PowerPoint, SAP, and any other system that is specific and required for the role

Nice to Have

  • MBA or Master’s degree in Business, Marketing, Analytics, or a related field
  • Direct experience managing relationships with major digital service providers, including joint business planning
  • Experience with digital advertising and performance marketing platforms
  • Familiarity with audience growth strategies, playlisting ecosystems, and content merchandising on streaming platforms

Compensation & Benefits Not specified in the posting.

Your next opportunity starts here

Prepare, apply, track, interview and get hired — all from one platform, with AI in your corner.

Download app

Or sponsor Premium for someone who's job hunting →