About this role
Job title: Digital Product Owner – Website
Alternate Locations: Radnor, PA (Pennsylvania)
Work Arrangement:
Hybrid : Employee will work 3 days a week in a Lincoln office
Relocation assistance: is not available for this opportunity.
Requisition #: 76508
The Role at a Glance
The Digital Product Owner – Website will provide subject matter expertise and direction as a key stakeholder on complex projects/initiatives to deliver products that achieve business objectives and improve customer satisfaction. This role owns execution of the roadmap, backlog, and day-to-day optimization of Lincoln’s public-facing website, delivering against the web strategy to ensure execution supports enterprise brand, marketing, communication, operational and business goals. They will translate and convey the overall business vision into technical requirements and tactics for specific products. They will define and prioritize the product backlog and set quality standards for delivery while ensuring that complex information technology solutions meet the needs, goals and objectives of the business.
What you'll be doing
- Partnering with stakeholders and other members of the web team and Creative Service on content strategy and UX.
- Monitoring SEO, AEO, and site performance metrics for assigned platform and prioritizing backlog items to drive improvement, partnering with Web Strategy leadership on broader optimization priorities and reporting.
- Partnering with stakeholders across the enterprise, legal, compliance, and brand teams to confi