Digital Marketing Executive

vacancyopjusttionswidget.opt-Job Schedule

Full-Time

vacancyopjusttionswidget.opt-Job Type

Permanent

vacancyopjusttionswidget.opt-Job Category

Sales & Marketing

vacancyopjusttionswidget.opt-Brands

ACCOR

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LocationText__

The Grand Tarabya Managed by Accor, Istanbul, Turkey

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ExternalReference__

REF87428G

Digital Marketing Executive

Region

MEA SPAC

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Company Description

The Grand Tarabya Managed by Accor

As soon as you step inside The Grand Tarabya Managed by Accor, which holds a very special place in Istanbul's history, you will feel the charm of a 100-years-old past, the highest architectural and aesthetic standards, and the splendor inspired by the sparkle of the Bosphorus. From the 4.500 square meter spa area to the panoramic Bosphorus view of 29 residences and 248 rooms, from the magnificent 1.280 square meter ballroom to the restaurants and bars offering an unforgettable gastronomic adventure, The Grand Tarabya Managed by Accor, combines care, elegance, and comfort in every detail. With its doors opening to the Bosphorus, The Grand Tarabya Managed by Accor, will forever hold its place in your memory.

Job Description

We're looking for an enthusiastic and innovative Digital Marketing Executive to join our growing team in Istanbul, Turkey. As a vital member of our marketing department, the ideal candidate will play a key role in developing and executing impactful digital marketing strategies that drive brand awareness, engage target audiences, and generate meaningful leads. If you're a goal-oriented, data-driven marketing professional who thrives in a fast-paced, collaborative environment, we'd love to hear from you!

• Develop and execute comprehensive digital marketing campaigns across multiple platforms, including social media, email, and search engines
• Manage and optimize paid advertising campaigns on platforms such as Google Ads, Facebook Ads, and LinkedIn Ads to maximize performance and ROI
• Implement SEO/SEM strategies to improve organic search rankings and drive consistent website traffic
• Create and curate engaging, customer-focused content for social media channels, blogs, and email marketing campaigns
• Leverage marketing automation tools to streamline campaign workflows and enhance audience targeting
• Conduct A/B testing on campaigns, landing pages, and email content to continuously optimize conversion rates
• Analyze campaign performance using analytics tools such as Google Analytics and social media insights, delivering data-driven recommendations to improve marketing effectiveness
• Collaborate with cross-functional teams to ensure consistent brand messaging and a unified experience across all digital channels
• Manage content publishing through CMS platforms, ensuring accuracy, quality, and timely delivery
• Monitor competitor activities and industry trends to identify new growth opportunities and recommend innovative approaches to enhance our online presence
• Manage project timelines and budgets efficiently to meet and exceed marketing objectives
• Prepare and present regular reports on key marketing metrics and campaign performance to stakeholders

Qualifications

• Education

• Bachelor's degree in Marketing, Digital Marketing, Communications, or a related field

• Experience

• 0–1 years of experience in digital marketing, with a demonstrated ability to contribute to successful campaigns

• Hands-on experience with content marketing, email marketing, and social media marketing strategies

• Familiarity with project management tools and methodologies to support organized, efficient campaign execution

• Skills & Tools

• Proficiency in digital advertising platforms, including Google Ads, Facebook Ads, and LinkedIn Ads

• Strong knowledge of SEO/SEM principles and best practices

• Experience working with analytics tools such as Google Analytics and social media insights to drive data-informed decisions

• Familiarity with marketing automation tools (e.g., HubSpot, Mailchimp, or similar platforms)

• Working knowledge of CMS platforms such as WordPress for content management and publishing

• Understanding of conversion rate optimization (CRO) techniques and A/B testing methodologies

• Excellent written and verbal communication skills, with the ability to craft compelling, customer-focused messaging

• Basic knowledge of HTML/CSS is a plus for managing email templates and landing page updates

• Strong analytical and data-driven decision-making abilities

• Detail-oriented with excellent organizational skills and the ability to manage multiple projects simultaneously

• Certifications

• Google Ads certification is preferred

• Domain Expertise

• Up-to-date knowledge of current digital marketing trends, tools, and best practices

• Turkish language proficiency is a plus, given the role's location in Istanbul, Turkey

• Creative mindset with a track record of contributing to innovative, goal-oriented marketing campaigns

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• Discover a world where life pulses with passion

• Diversity & Inclusion for Accor means welcoming each and everyone and respecting their differences by giving priority only to qualities and skills in extending employment and development opportunities. Our ambition is to provide meaningful employment, a warm and welcoming culture, excellent working conditions and to promote the development of all people, including those with disabilities.

• When applying, do not hesitate to let us know of any specific needs you may have so that we can take them into consideration.

• LET

• YOUR PASSION SHINE

• We foster

• our creativity, our excellence and progressiveness. We interconnect with

• each other and our environment, to create a new kind of quiet luxury. With us, you can take pride in

• being part of a wider global team leading the way in local sustainability

• initiatives. Working together with our communities, we will empower you to

• make your own meaningful impact.

• LEARN ABOUT US

• Let your passion shine

• We take pride

• in promoting heartfelt hospitality with

• a French Zest, valuing passion, excellence

• and emotional intelligence. We pioneer

• a committed and sustainable approach

• to luxury, encouraging

• openness and inclusivity. We value

• new encounters with colleagues and

• guests from all horizons with a goal

• of creating a distinctive culture together.

• JOIN US

• List #1

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