About this role
Digital Marketing Executive
- Job Type Full Time
- Qualification BA/BSc/HND
- Experience 3 years
- Location Lagos
- City Victoria Island
- Job Field Marketing and Communication
Job Description
- Design and implement social media strategy to align with business goals
- Perform research on current benchmark trends and audience preferences
- Liaise with in-house graphic designers to produce digital materials of visual impact, that generates sales and are within brand guidelines.
- Develop contents for all social media pages, oversee, plan and deliver content across different platforms using scheduling tools
- Manage brand social media handles on Twitter, Facebook, Instagram, and YouTube and grow the community.
- Manage and facilitate social media communities by responding to social media posts and developing discussions
- Manage influencers for brand & film marketing campaigns.
- Generate strategic digital ideas to drive ROI for the various businesses including Filmhouse, Filmone & Filmhouse +
- Generate reports for digital marketing campaigns using data-based analytics tools and present this data in an easy-to-understand format. Reports must be performance based and tied to KPI
- Planning, executing, and optimizing social media campaigns to generate needed results for content titles
- Develop engaging posts to drive engagement across all platforms.
Qualifications
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BSc Degree in Mass Com or Marketing
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Google AdSense Certification
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3 years Minimum.
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