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Digital Marketing & Communications Specialist

Romanspage
Karmo, Abuja (FCT) Posted Oct 13, 2026
On-siteNGN 150,000 - 200,000 / month

About this role

Romanspage Digital Marketing & Communications Specialist

Location: Karmo, Abuja (FCT)

Employment Type: Full-time

Role Summary

  • Romanspage is seeking a proactive and commercially minded Digital Marketing & Communications Specialist to drive brand visibility, audience engagement, lead generation, and market opportunities across our service areas.
  • The role combines digital marketing, strategic communications, content creation, storytelling, social media management, event promotion, opportunity identification, and lead generation.
  • The successful candidate must be able to translate Romanspage’s projects, services, expertise, and impact into compelling communications that attract SMEs, corporates, development partners, government institutions, financial institutions, and other relevant stakeholders.
  • This is not simply a social media posting role. The position requires someone who can actively identify opportunities, build engagement, leverage trends, create strong content, and convert marketing activities into qualified business and partnership opportunities.

Key Responsibilities

Digital Marketing & Lead Generation:

  • Develop and execute digital marketing campaigns across Romanspage’s service areas.
  • Generate qualified leads through social media, digital campaigns, email marketing, website activities, events, and other channels.
  • Identify and engage prospective clients, partners, and relevant decision-makers.
  • Track marketing-generated leads and work closely with the Business Development team to support conversion into meetings, proposals, and opportunities.
  • Develop targeted campaigns for specific services and audience segments.

Content, Communications & Storytelling:

  • Develop engaging content including social media posts, articles, blog posts, newsletters, case studies, success stories, thought-leadership pieces, and promotional materials.
  • Translate technical projects and services into clear, compelling, and audience-friendly stories.
  • Proactively extract content from projects, team activities, partnerships, events, achievements, and industry developments.
  • Maintain consistent brand messaging and communication across all channels.
  • Position Romanspage as a credible thought leader across its key areas of expertise.

Social Media & Audience Engagement:

  • Manage and grow Romanspage’s presence across LinkedIn, Instagram, Facebook, X, and other relevant platforms.
  • Develop and manage a structured content calendar.
  • Actively engage followers, prospective clients, partners, and relevant industry stakeholders.
  • Respond to comments, messages, mentions, and enquiries.
  • Identify and leverage relevant trends, conversations, and topical issues to promote Romanspage’s services.
  • Use social media as both a visibility and lead-generation channel.

Events & Opportunity Identification:

  • Identify relevant conferences, exhibitions, webinars, networking events, speaking opportunities, awards, partnerships, and other platforms that can increase Romanspage’s visibility.
  • Maintain an updated calendar of relevant free and paid opportunities.
  • Recommend events where Romanspage should attend, exhibit, speak, sponsor, or partner.
  • Coordinate marketing activities around approved events and track resulting leads and opportunities.
  • Plan and coordinate webinars, business clinics, roundtables, workshops, executive sessions, and other promotional events.
  • Develop campaigns to attract relevant participants and decision-makers.
  • Track registrations, attendance, engagement, leads, and follow-up opportunities generated from events.

Website, SEO & Analytics:

  • Support website and blog content management.

  • Apply basic SEO principles to improve visibility and relevant traffic.

  • Monitor website, social media, campaign, and content performance.

  • Prepare regular marketing performance reports with clear recommendations for improvement.

  • Qualifications & Experience

  • Bachelor’s Degree in Marketing, Communications, Mass Communication, Public Relations, Journalism, Business Administration, English, or a related field.

  • 2–3 years of relevant experiencein digital marketing, communications, content marketing, or a related role.

  • Experience in consulting, professional services, SME development, HR, development sector, technology, agriculture, or training will be an advantage.

  • Demonstrable experience generating leads and growing brand visibility through digital channels.

  • Strong portfolio showing previous content, campaigns, social media management, articles, events, or marketing results.

Required Skills

  • Strong digital marketing and lead-generation capability.

  • Excellent writing, editing, and storytelling skills.

  • Strong social media management and engagement skills, particularly on LinkedIn.

  • B2B marketing and professional-services marketing experience.

  • Content marketing and copywriting.

  • Campaign planning and execution.

  • Email marketing.

  • Basic SEO and website content management.

  • Marketing analytics and performance reporting.

  • Event marketing and coordination.

  • Strong research and opportunity-identification skills.

  • Basic graphic design and video-content capability.

  • Strong interpersonal and stakeholder-engagement skills.

  • Familiarity with tools such as Canva, Meta Business Suite, LinkedIn Analytics, Google Analytics, Search Console, email marketing platforms, WordPress/CMS, social media scheduling tools, and CRM systems will be an advantage.

  • Ideal Candidate

The ideal candidate is:

  • Proactive and commercially minded.
  • Creative and an excellent storyteller.
  • Comfortable actively engaging online audiences.
  • Able to identify opportunities without waiting for instructions.
  • Strong at spotting and leveraging relevant trends.
  • Data-driven and focused on measurable results.
  • Able to understand technical services and translate them into compelling market-facing content.
  • Comfortable representing Romanspage at external events.

Salary

N150,000 - N200,000 monthly.

Application Closing Date

31st October, 2026.

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