About this role
Theemis Consulting Services is seeking a Digital Content Lead for a premium fashion and lifestyle brand located in Lagos Island, Lagos State. This full-time, hybrid role focuses on shaping and executing a compelling digital content vision to strengthen brand positioning, engage audiences, and support commercial growth within the fashion industry.
Responsibilities
- Develop and lead multi-channel digital campaigns to drive brand visibility and engagement.
- Oversee content creation and storytelling across digital platforms, ensuring consistency with brand voice and strategic objectives.
- Collaborate with cross-functional teams to plan, execute, and optimize campaigns that support commercial growth.
- Manage project timelines, coordinate with stakeholders, and ensure timely delivery of content and campaigns.
- Monitor performance using analytics tools and derive insights to inform future content strategies.
Requirements
- Bachelor’s degree in Marketing, Communications, Media, or a related field.
- 5+ years of experience in Digital Content, Brand Marketing, Creative Strategy, or a similar role.
- Experience with fashion, lifestyle, luxury, or premium consumer brands is highly preferred.
- Proven ability to lead successful multi-channel digital campaigns.
- Proficiency with social media platforms, Google Analytics, Meta Insights, Canva, Adobe Creative Suite, CapCut, and other content creation tools.
- Strong storytelling, copywriting, project management, and stakeholder management skills.