About this role

Digital Content and News Director

What We Need: Oversees online news content activities for KFBK, including KFBK's social media.

What You'll Do

Responsibilities

Oversees the planning, development and acquisition of content for online sites, a discrete portion of online sites, or an assigned market segment.
Creates, enhances, and sets the direction and tone of online content.
Identifies additional markets.
Creates measurable demand generation campaigns that drive traffic to iHeartMedia’s websites.
Owns all aspects of demand generation, acquisition and online marketing, including landing pages, advertising (display, retargeting, mobile, in-app and other advertising); ensures quality.
Collaborates with Marketing, Operations, Sales, support and senior management team members to shape goals, strategies and tactics.
Devises unique, creative ideas for new features, content and enhancements that advance objectives and strategic plan.
Evaluates, selects and manages outside vendors as appropriate, including direct marketing agencies, email providers, list brokers, etc.

What You'll Need:

Qualifications

Proficient in Microsoft Office suite, social networking platforms, Google Analytics, Hubspot and Salesforce or similar tools
Ability to adapt in real-time to different breaking local news and/or national trending topics
Knowledge of social apps including Social Flow, Hootsuite and Tweetdeck required
Familiarity with Adobe Creative Suite is a plus
Ability to learn news systems quickly
Highly proficient in digital content including websites, social media, blogs and mobile/tablet applications, video, etc.
Demonstrated excellence in demand generation marketing
Excellent oral and written communication skills; proven writing, editing, proofreading and copywriting skills
Excellent project management skills; strong attention to detail, and high work standards
Ability to work independently and collaboratively with a matrixed team
Experienced journalist who’s covered and wrote news for either radio, television, newspaper, digital news
Some on-air experience on radio or television
Collaborates with KFBK Air Talent on digital content
Interacts with staff and utilizes the resources of 24-7 News Pacific Region
Contributions on-air segments for KFBK Morning & Afternoon News as requested
Fills in as a back-up KFBK Morning & Afternoon News Producer when other fill ins aren’t available
Covers breaking news events on-air as requested
Work Experience
5-8 years of work experience in Journalism/Marketing
Samples of demand generation marketing and/or online sites
Media experience preferred as a news reporter, anchor, or producer

Education

Bachelor’s degree preferably in Marketing, Journalism or Communications
Certifications
None required

What You'll Bring:

Respect for others and a strong belief that others should do this in return
Full proficiency and understanding of job function
Ability to work independently with minimal guidance
In-depth knowledge of key business drivers and how this impacts your team
Experience in team and project management for mid-sized projects
Ability to recognize and mitigate risk
Confidence to solve complex problems using multiple sources of information
Growth mindset and desire for continued knowledge sharing and learning
Understanding of impact of your own decisions
Ability to identify new opportunities for continued improvement across business
Comfort acting as a trusted advisor for colleagues with less experience
Ability to manage complex and confidential information and to influence others to build consensus across all levels

Compensation

Salary to be determined by multiple factors including but not limited to relevant experience, knowledge, skills, other job-related qualifications, and alignment with market data.

$70,304 - $80,000

Location

Sacramento, CA: 1545 River Park Drive, Suite 500, 95815

Position Type: Regular

Time Type: Full time

Pay Type: Salaried

Benefits

iHeartMedia’s benefits offering is flexible and offers a variety of choices to meet the diverse needs of our changing workforce, including the following:

Employer sponsored medical, dental and vision with a variety of coverage options
Company provided and supplemental life insurance
Paid vacation and sick time
Paid company holidays
A Spirit day to encourage and allow our employees to more easily volunteer in their community
A 401K plan
Employee Assistance Program (EAP) at no cost – services include telephonic counseling sessions, consultation on legal and financial matters, emotional well-being, family and caregiving
A range of additional voluntary programs, such as spending accounts, student loan refinancing, accident insurance and more!
We are accepting applications for this role on an ongoing basis.
The Company is an equal opportunity employer and will not tolerate discrimination in employment on the basis of race, color, age, sex, sexual orientation, gender identity or expression, religion, disability, ethnicity, national origin, marital status, protected veteran status, genetic information, or any other legally protected classification or status.
Non-Compete will be required for certain positions and as allowed by law.
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Are you passionate about media, entertainment, and making an impact through storytelling, innovation, and connection? If you're exploring new opportunities and want to be considered for future roles at iHeartMedia, we invite you to join our Talent Pool.
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