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Digital Consultant

Dentsu
Milan, Lombardia, Italy
HybridEUR 28,000 - 35,000 / year

About this role

About the Role As a Digital Consultant at dentsu, you will lead digital performance strategy and execution for client campaigns across paid search, paid social, and display, acting as a key digital contact to drive business goals. This hybrid role combines strategic planning with hands-on optimization and reporting. What You'll Do

  • Manage planning and execution of paid search, paid social, and display campaigns, ensuring effective time and project management across all phases.
  • Interpret data to supervise programmatic strategies and generate actionable insights for performance reporting.
  • Oversee end-to-end campaign processes: brief analysis, strategy, budget allocation, vendor negotiation, planning, booking, creative delivery, account setup, keyword/copy creation, daily optimization, and reporting; coordinate with internal teams.
  • Maintain focus on client KPIs and proactively identify opportunities to meet/exceed targets under pressure.
  • Serve as a digital focal point for clients on digital marketing activities and trends, with excellent communication.
  • Drive best practices and innovation across digital initiatives, contributing constructively to the team.
  • Collaborate with the digital manager to coordinate and motivate the team, fostering a positive work environment.
  • Build strong relationships across Client Management and cross-channel teams for seamless communication and alignment. What We're Looking For
  • Bachelor’s or Master’s degree in Communication or related fields.
  • 2+ years of experience managing digital advertising campaigns with ability to work with limited supervision.
  • Proficiency in search and social platforms (Google Ads, Bing, Meta, TikTok, LinkedIn).
  • DSP experience with DV360 and Adform is a plus.
  • Knowledge of display media vendors and technologies.
  • Proficiency in Microsoft Office (Excel, PowerPoint, Word, Outlook).
  • Knowledge of conversion rate optimization, ad serving, and analytics tools.
  • Strong data interpretation and financial acumen; ability to plan, prioritize, and execute against goals.
  • Proficiency in English (written and spoken).
  • Excellent customer service and ability to balance multiple priorities.
  • Proficiency in campaign financial reporting in AdBox/NetBox. Nice to Have
  • Experience with DV360 and Adform is a plus. Compensation & Benefits
  • Salary range: €28,000 - €35,000 (yearly).
  • Hybrid working: up to two days remote per week; extra flexibility for parents of children under four.
  • Health and wellness: yoga & pilates, volunteer days, ability to work from abroad up to 20 days/year, health insurance.
  • Company perks: large spaces to relax, free coffee until 11am, dentsu bistrot, Benefit Hub, Dog Policy.
  • Compensation & Benefits: meal vouchers (Ticket Restaurant) and comprehensive welfare program.
  • Professional growth: dentsu University with ongoing training and development.

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