Digital Buyer

About the Role Our Digital Buyer role supports clients in delivering best-in-class digital strategies and performance-driven media solutions. Under the guidance of the Digital Media Manager, you will manage paid social programs for major clients, including evergreen campaigns and recurring promotions, executing campaigns end-to-end from strategy to billing to reporting. What You'll Do

• Execute social and digital campaign strategies, analyze performance, and optimize campaigns to meet client objectives.
• Make credible strategic recommendations, identify and resolve problems in a client-centric environment, and manage pacing/budgets.
• Contribute ideas for best practices and new feature adoption; help create and deliver campaign overview reports.
• Proactively seek opportunities to grow the client’s business and the account; maintain knowledge of client’s business, competition, and industry trends.
• Continually learn and enhance skills related to performance media methodologies and platforms.
• Support the media team in client digital media management, delivering data, budgets, and details as needed.
• Build relationships with clients and internal teams; manage expectations and ensure timely, quality work.
• Ensure digital campaigns are invoiced accurately and communicated regarding under/over delivery.
• Conduct research to gather insights from key platforms and stay up to date with trends, technology, and test features. What We're Looking For
• Post-secondary degree or diploma in Media, Advertising, Business Administration, Marketing, or related field.
• Minimum 2 years of digital media planning/buying experience (Social, Display, Programmatic; Search a bonus).
• Knowledge and hands-on experience with social platforms and media planning/buying tools.
• Strong to advanced MS Office skills (Excel, Outlook, PowerPoint).
• Ability to work with cross-functional teams and multiple stakeholders.
• Aptitude for priority management and handling multiple deliverables/work streams.
• Ability to organize ideas and present information logically and sequentially.
• Understanding of how Paid Search/SEM interacts with Display, Paid Social, and other traffic types.
• Certifications in Google Analytics, Google Ads (AdWords), and Bing Ads; knowledge of Display, Mobile, Video, and Shopping advertising.
• Familiarity with Google Campaign Manager for trafficking and troubleshooting campaigns, and IAS for brand safety. Nice to Have
• Experience with Search is a bonus (not required). Compensation & Benefits
• Salary range: $50,000-$55,000 per year. Actual salary based on experience and skills.
• Benefits include medical, dental, RRSP, paid time off, and other benefits for permanent employees.