About this role
About the Role The Marketing Leader for MedSurg in Thailand will lead the continued transformation of the Thailand marketing organization, ensuring alignment with Solventum's commercial model and Way directions. This role will serve as the country marketing leader for the MedSurg business, focusing on team development, crafting local marketing strategies and plans, and activating programs to generate demand and accelerate growth. What You'll Do
- Actively contribute to the achievement of sales and marketing plans for the Thailand market and deliver on business objectives and financial goals.
- Drive sustainable growth by reinvigorating the portfolio, identifying opportunities, and developing strategies and programs for higher-value, clinically differentiated products.
- Lead the transformation of the Thailand marketing organization in alignment with the commercial model and the Solventum Way.
- Build and elevates team competencies in clinical/scientific marketing, market insights, bid & tender strategies, pricing, channel marketing, and digital/eCommerce.
- Ensure compliance with local regulations for product portfolios and programs; collaborate with Regulatory Affairs, Commercial Excellence and Medical Affairs to optimize market access.
- Drive new product launches by determining launch strategy, go-to-market plan, pricing, awareness and demand generation; participate on global NPI teams as needed.
- Act as voice of market, representing local needs for new products.
- Lead Thailand marketing planning; localize global marketing plans and activate programs; provide local market/competitive intelligence to area/global teams.
- Manage marketing budget and ensure ROI.
- Drive demand generation at the local level; define integrated tactics, lead end-customer communications, track outcomes; strengthen sales partner/distributor engagement.
- Collaborate with Medical Affairs to nurture customers and ensure effective follow-up; establish lead routing/qualification using the SMP framework and martech stack (SFDC, Eloqua).
- Grow the customer database and manage customer profiles/segments for targeted campaigns; use data to identify growth opportunities and optimize campaigns.
- Develop and implement online/offline channel marketing programs, working with Sales and distributors.
- Oversee product lifecycle, inventory, and demand forecasting; contribute to IBP; manage price/margin in line with global guidance.
- Foster a high-performing remote team; coach and develop marketing talent. What We're Looking For
- Leadership experience in healthcare/MedSurg marketing and a track record of transforming marketing organizations.
- Ability to align marketing strategy with commercial models and Solventum Way direction; strong cross-functional collaboration.
- Experience with market access, regulatory considerations, pricing, launch planning, and demand generation.
- Proficiency in utilizing data and martech (CRM, marketing automation) to drive campaigns and ROI.
- Comfortable working in a remote/Hybrid setup and developing/disciplined remote teams.
- Knowledge of local regulations and market dynamics in Thailand. Nice to Have
- Experience in clinical/scientific marketing, market insights, bid/tender strategies, pricing, channel marketing, and digital/eCommerce.
- Involvement with NPI processes and global product launches.
- Familiarity with SFDC and Eloqua. Compensation & Benefits
- Not disclosed in listing.