About this role
Copywriter – Personal Care, Skincare & Hair Care
Job Type Full Time Qualification BA/BSc/HND Experience 2–4 years Location Lagos City Ogba Job Field Content, Editorial and Journalism
Job Summary
We are seeking a creative and experienced Copywriter with FMCG experience, particularly in Personal Care, Skincare, and Hair Care, to create compelling content that drives brand awareness, customer engagement, and product sales.
Responsibilities
- Develop engaging copy for product campaigns, social media, websites, advertisements, and marketing materials.
- Create compelling product descriptions and promotional content for personal care, skincare, and hair care products.
- Work with the Marketing and Brand teams to develop creative campaign concepts and messaging.
- Research consumer trends and FMCG products to develop relevant and persuasive content.
- Ensure all copy aligns with brand tone, messaging, and marketing objectives.
- Edit and proofread content for accuracy, clarity, and consistency.
- Create content tailored to different digital platforms and target audiences.
Requirements
- Bachelor’s Degree/HND in English, Mass Communication, Marketing, Communications, or a related field.
- 2–4 years of copywriting experience within the FMCG industry.
- Experience in Personal Care, Skincare, Hair Care, or related consumer products is required.
- Excellent writing, editing, and proofreading skills.
- Strong understanding of consumer marketing and brand communication.
- Creative, detail-oriented, and able to work within tight deadlines.
- Experience creating digital and social media content is an added advantage.