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Coordinator, Paid Media

e.l.f. Beauty
London, United Kingdom
Hybrid

About this role

Job title: Coordinator, Paid Media

About the Role

We are seeking a highly organised and experienced Coordinator, Paid Media to join our international marketing team at a fast-paced, high-growth beauty brand. This role supports the Senior Paid Media Manager on day-to-day campaign execution with a focus on trafficking, creative coordination, localisation, and global asset deployment. You will act as a key operational link between global creative teams, local market stakeholders, and the external media agency to ensure paid campaigns run flawlessly across multiple countries, platforms and formats.

What You'll Do

  • Lead creative brief development to align with campaign goals and partner with the Global Creative team

  • Oversee end-to-end creative workflow, hitting timelines and quality benchmarks

  • Manage asset handoff and deployment to media agency across BAU, Big Bet and Disruption campaigns

  • Ensure asset specs, formats and usage rights are appropriate for each media channel and market

  • Traffick and coordinate media across Meta, YouTube, TikTok, Google, Programmatic, OOH & TV with QA

  • Develop localization plans for paid creative assets for international markets; manage translation workflows, approvals and versioning

  • Support campaign briefs with media input, maintain trackers and ensure stakeholder visibility

  • Manage content trackers; coordinate influencer content retrieval and trafficking; support affiliates management – Rakuten & TikTok Shop

  • In partnership with agencies, manage weekly, monthly & quarterly reporting on brand and full funnel performance

  • What We're Looking For

  • Minimum 5 years of experience in paid media operations; beauty, fashion or consumer lifestyle experience preferred

  • Hands-on experience managing creative workflows, trafficking, localization, and agency coordination

  • Proficiency with Meta Ads Manager, Google Ads, YouTube and TikTok Ads

  • Exceptional project management and communication skills; comfortable working across multiple time zones and with a globally distributed team

  • Highly organized, solutions-focused and able to remain calm under pressure

  • Nice to Have

  • Experience supporting affiliates management via Rakuten or TikTok Shop (preferred but not required)

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