Coordinator, Loyalty Offers

Scene+ is a partner-driven loyalty program combining Cineplex, Empire, Scotiabank, and a network of partners. We are focused on innovation and technology to deliver a member-centric experience, leveraging data to power growth and personalize rewards for millions of Scene+ members. This is a full-time, hybrid role based in Toronto, reporting to the Manager, Loyalty Offers.

A Coordinator, Loyalty Offers is a key member of the Marketing Delivery team. You will bring personalized loyalty offers to life for millions of Scene+ members, owning day-to-day execution, configuration, monitoring, and ongoing management of offers within Salesforce Loyalty Management. You will work closely with Marketing, Marketing Cloud, Data Cloud, and other cross-functional teams to ensure campaigns launch successfully and continue to perform as expected.

Responsibilities

• Configure and execute loyalty offers by translating marketing campaign briefs into live offers within Salesforce Loyalty Management. Configure campaigns accurately and coordinate with Marketing Cloud, Data Cloud, and other connected systems to ensure successful execution. Manage campaign setup, maintain offer calendars, and support the smooth delivery of marketing initiatives from planning through launch.
• Monitor campaign performance and resolve issues by actively tracking campaigns after launch to ensure offers function correctly, rewards are delivered accurately, and performance remains strong. Investigate, troubleshoot, and coordinate with internal teams; escalate when needed to minimize member impact.
• Ensure quality and operational excellence through quality assurance reviews and user acceptance testing, validating configurations, tracking parameters, and offer logic prior to launch to reduce risk and ensure a seamless member experience.
• Support reporting and continuous improvement by maintaining campaign dashboards, monitoring operational metrics, and identifying trends or anomalies to inform decisions. Collaborate with the manager and cross-functional partners to improve workflows and increase efficiency and scalability of loyalty operations.
• Collaborate across teams by partnering with Marketing, Product, Technology, Data, and external vendors to coordinate campaign execution and keep projects moving forward. Communicate proactively to keep priorities aligned, timelines met, and stakeholders confident in delivery.

Requirements

• Technical foundation: hands-on experience with Salesforce and comfort operating within Marketing Cloud, Data Cloud, or similar marketing technology tools. Able to learn new systems and understand how marketing platforms work together to support campaign execution.
• Operational experience: background in marketing operations, campaign coordination, or campaign execution in a corporate environment where accuracy, accountability, and deadlines matter. Ability to manage multiple priorities following established processes amid changing business needs.
• Attention to detail: strong care and precision in reviewing configurations, validating data, and troubleshooting issues to deliver accurate, high-quality work and anticipate potential problems before they affect customers.
• Collaboration and curiosity: enjoy working with diverse teams, build positive relationships, and communicate clearly with technical and non-technical stakeholders. Willingness to ask thoughtful questions, embrace challenges, and continuously improve how work gets done while expanding knowledge of marketing technology and loyalty operations.