About this role
Content Writer
Our client is a newly launched marketing company targeting local service businesses. As an early hire, you'll shape our content and search presence from the ground up. Your work won't sit in a queue behind ten other writers.
The Role
Content creation
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Write original, goal-driven content (blog posts, landing pages, guides) tied to clear objectives such as traffic, rankings, leads, or conversions
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Apply on-page SEO fundamentals: keyword intent, structure, internal linking, meta elements
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Create supporting visuals using Canva or similar tools
Link building and outreach
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Secure backlinks through guest posting on relevant sites
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Develop linkable assets (original research, tools, in-depth guides) designed to earn links naturally
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Run PR and outreach campaigns: identifying targets, pitching, and following up
What We're Looking For
Must have:
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Published online writing you can show us, whether bylined articles, a blog, client work, or a portfolio
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Ability to produce original content (AI-copy-paste jobs and plagiarism are dealbreakers)
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Working knowledge of SEO fundamentals
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Basic design skills in Canva or an equivalent tool
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Availability for full-time work, 8:00am to 5:00pm (West African time)
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Comfort with outreach: you're willing to pitch editors and site owners, handle rejection, and follow up persistently
Nice to have:
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Prior link-building or digital PR experience
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Familiarity with SEO tools (e.g. Ahrefs, Semrush, Google Search Console)
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Experience in a startup or early-stage environment