About this role
Content / Redactor(a) Freelance
All Careers
Brand: VML
Capability: Connections
Location: Lima, Peru
Last Updated: 11/12/2026
Requisition ID: 18904
Who We Are
VML is a global creative company that combines brand experience, customer experience, and commerce to create connected brands that drive growth. Guided by a Human First philosophy, VML is known for its innovative work for brands and consistently ranks among the world’s leading creative companies, including the WARC Creative 100. VML’s global network spans 55+ markets with principal offices in Buenos Aires, Kansas City, London, New York, São Paulo, Shanghai and Singapore.
VML is part of WPP, the trusted growth partner for the world's leading brands. Powered by exceptional talent and our agentic marketing platform WPP Open, WPP unites cutting-edge media intelligence and data solutions, creativity, production, enterprise solutions and expert strategic counsel.
For more information, please visit www.vml.com and follow along on LinkedIn #WeAreVML.
En VML Perú nos encontramos en la búsqueda del mejor talento para que se integre a nuestro equipo en la posición de Content / Redactor(a) Freelance.
Descripción del puesto
Desarrollar, planificar y gestionar contenidos creativos para las diferentes marcas, asegurando la coherencia de la comunicación, el cumplimiento de los objetivos estratégicos y la conexión con las audiencias.
Funciones:
Desarrollar conceptos, ideas y propuestas de contenido alineadas con la estrategia de comunicación y los objetivos de cada marca.
Planificar y gestionar parrillas de contenido para las diferentes plataformas digitales y redes sociales.
Redactar copies, captions, guiones, titulares, bajadas y otros formatos de contenido según las necesidades de cada marca.
Desarrollar storytelling y narrativas creativas para campañas digitales y contenidos always-on.
Adaptar los mensajes y contenidos de acuerdo con las características de cada plataforma, audiencia y formato.
Identificar tendencias digitales, temas de actualidad y oportunidades de contenido relevantes para las marcas.
Coordinar con los equipos de Diseño, Social Media, Planning y Cuentas para la ejecución de las propuestas de contenido.
Participar en reuniones creativas y de presentación de proposiciones a clientes.
Supervisar la calidad, coherencia y correcta ejecución de los contenidos desarrollados.
Requisitos:
Egresado(a) de las carreras de Comunicación, Marketing, Publicidad o carreras afines.
Contar con 2 años o más de experiencia en Content Management, redacción creativa o generación de contenidos digitales.
Experiencia en planificación y gestión de contenidos para redes sociales y plataformas digitales.
Excelente redacción, ortografía y capacidad de síntesis.
Experiencia desarrollando copies, guiones, conceptos creativos y storytelling.
Conocimiento de tendencias digitales, formatos de contenido y cultura popular.
Capacidad para gestionar múltiples marcas, proyectos y entregables.
Contar con portafolio de contenidos, campañas, copies y/o guiones desarrollados.
We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office an average of four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.
WPP (VML) is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
When you click "Submit Application", this will send any information you add below to VML. Before you do this, we think it's a good idea to read through our Recruitment Privacy Policy. California residents should read our California Recruitment Privacy Notice. This explains what we do with your personal data when you apply for a role with us, and, how you can update the information you have provided us with or how to remove it.
When you click "Submit Application", this will send any information you add below to VML. Before you do this, we think it's a good idea to read through our Recruitment Privacy Policy. California residents should read our California Recruitment Privacy Notice. This explains what we do with your personal data when you apply for a role with us, and, how you can update the information you have provided us with or how to remove it.
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