Content Marketing

Content Marketing

About the role

Title: Content Marketing Location: Kandivali East, Mumbai Role Type: Full-Time - Work from Office Salary: ₹40,000 to ₹50,000 per month (based on experience) Experience: 3 to 4 years with hands-on experience in B2B Content marketing

Key Responsibilities

• Content Strategy & Brand Governance: Develop content strategies, maintain brand consistency and review internal and agency content.

• Social Media: Manage content calendars, create and publish content across LinkedIn, Instagram, Facebook, X and YouTube.

• Website Management & Digital Experience: Manage website content, visuals, pages, updates and QA across WordPress/Elementor and CMS platforms.

• Landing Pages & Support: Create and optimise landing pages and campaign pages for India and EU markets.

• SEO & Content Quality Control: Review web content, fact-check, edit and manage on-page SEO elements including meta titles, descriptions and alt text.

• Photo, Video & Creative Production: Conceptualise, shoot, edit and publish photos, videos, reels and other creative assets.

• Marketing & Sales Collateral: Create and maintain portfolios, presentations, pricing guides, brochures, ebooks, banners and other marketing materials.

• Email & Direct Communications: Create newsletters and selected email communications for existing and warm audiences.

• Analytics & Performance: Monitor website and social performance using GA4, Microsoft Clarity and platform analytics.

• Team, Agency & Project Coordination: Coordinate with designers, developers, SEO teams, agencies, photographers, videographers and other external partners.

• Ideal Candidate Profile: A 3 to 5-year hands-on content marketer who can independently plan, create, publish and optimise B2B content across social media, website, SEO, email, marketing collateral and all major channels, while coordinating creative and external teams.

• Must-have skills

• B2B Content MarketingContent StrategySocial Media

• Good-to-have skills

• Microsoft ClarityLanding Page OptimizationMarketing Collateral

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