About this role

Primexbt - Content Lead

Job Overview

Location

Remote

Employment Type

Full-time

Work Arrangement

Remote

Sector

Finance & Banking

Experience Level

Senior (5-8 years)

Application Deadline

November 10, 2026

About the Company

Primexbt is a forward-thinking financial technology company dedicated to providing innovative trading solutions.

We are committed to making sophisticated financial markets accessible to a global audience through user-friendly platforms and cutting-edge technology.

Our culture fosters continuous learning, collaboration, and a passion for excellence. We believe in empowering our employees to grow and contribute to our shared success.

We are expanding our team to meet the growing demand for accessible and reliable financial trading services worldwide.

Job Description

We are seeking a dynamic and hands-on Content Lead to spearhead the development of content production processes and ensure a consistent brand voice across our organization.

In this pivotal role, you will orchestrate content contributors, establish rigorous editorial standards, and implement efficient workflows from initial briefing to final delivery. You will also be instrumental in writing and editing content yourself, leveraging AI to significantly enhance production speed and elevate quality.

This position offers a unique opportunity to collaborate with content creators across various business units, shaping the future of content production through AI-assisted methodologies. As the function matures, there is significant potential to build a dedicated team and advance into a Head of Content leadership position with expanded responsibilities.

Required Skills

Copywriting
Editing
Content Production
Brand Voice
Editorial Standards
AI Tools
Financial Content
Stakeholder Management
Process Improvement
Prioritization

Key Responsibilities

Bring visibility and structure to content produced across marketing teams
Align priorities, maintain a content backlog, and coordinate assignments
Establish workflows for briefing, production, review, approval, and delivery
Work with Brand, Design, Product, Performance Marketing, Business Development, and CRM to clarify requests and agree on deliverables
Balance planned work with ad hoc requests and take ownership of delivery
Develop and apply a consistent tone of voice across channels and formats
Create practical messaging guidelines, terminology, examples, and editorial checklists
Review contributors’ work for quality and consistency, and coordinate localisation to preserve meaning and tone
Write, edit, and improve content across landing pages, campaigns, CRM communications, articles, and other marketing channels
Turn financial topics, product information, and business briefs into clear, accurate, and engaging content for the intended audience
Partner with the Head of Design to ensure copy and visuals work together
Work with Compliance and subject-matter experts to ensure accuracy and meet regulatory requirements while keeping content readable
Use AI for drafting, rewriting, editing, research support, and content adaptation
Build reusable prompts, reference materials, and workflows to make production faster and more consistent
Critically review AI output for facts, structure, tone, and relevance, recognising where specialist input or substantial rewriting is needed
Identify opportunities to automate routine tasks and scale content production

Qualifications

A strong hands-on background in copywriting, editing, UX writing, or a related content role, supported by a portfolio
Experience writing or editing financial content and the ability to explain financial topics accurately to different audiences
Excellent written English and strong editorial judgement across tone, structure, clarity, and messaging
Experience coordinating content delivery, contributors, and stakeholders, with the ability to build processes where they are still developing
Practical experience using AI for professional content work and critically evaluating its output
Strong prioritisation skills and willingness to combine substantial writing and editing with coordination and process improvement
Experience in crypto, trading, brokerage, or investment-related content (Nice to Have)
Experience developing tone-of-voice guidelines, messaging frameworks, or editorial standards (Nice to Have)
Experience working with Design and Compliance or Legal teams (Nice to Have)
Experience with multilingual content and localisation (Nice to Have)
Experience coordinating freelancers or agencies (Nice to Have)
Experience building AI-assisted workflows, prompt libraries, or quality checks (Nice to Have)
Basic scripting or automation skills (Nice to Have)
About This Role
The financial services industry is experiencing rapid digital transformation, demanding clear, engaging, and accurate content. This role is crucial for establishing robust content production processes and ensuring brand consistency across all communications. You will leverage AI tools to enhance efficiency and quality, coordinating diverse teams and contributors. Your impact will directly influence customer acquisition, brand perception, and overall business growth by translating complex financial information into accessible narratives. This position offers a clear path for career advancement, with the potential to lead a dedicated content team and evolve into a Head of Content role.

Content Lead