Content Hub Landing Page Builder - Product/Marketing Specialist

Job title: Content Hub Landing Page Builder - Product/Marketing Specialist

About the Role HubSpot’s Content Hub Free Landing Page Builder helps users create, personalize, test, and publish landing pages that generate leads — all without designers or IT support. This role focuses on promoting and supporting the builder, ensuring customers can launch mobile-optimized pages quickly and effectively.

What You'll Do

• Create and publish landing pages using a library of mobile-optimized templates or a drag-and-drop editor.
• Preview pages on different devices before publishing to ensure a great user experience.
• Personalize landing page content for individual visitors and dynamically show content based on location, device, lifecycle stage, or CRM data.
• Gather information with dynamic forms that avoid repeating questions.
• Analyze, test, and optimize landing page performance using a centralized dashboard; run tests on headlines, images, and other elements; and let HubSpot automatically select the winner.
• Use custom SEO suggestions to optimize each page for search and integrate with HubSpot CRM or Salesforce to keep records clean.
• Promote the product and guide users through setup, customization, and best practices.

What We're Looking For

• Familiarity with landing page creation, optimization, and conversion-focused design.
• Experience with WYSIWYG editors, content personalization, AI copywriting tools, and analytics.
• Ability to work with a template library and drag-and-drop interfaces to enable rapid page builds.
• Understanding of SEO best practices and the ability to apply them to landing pages.
• Comfort with testing and iterative optimization on multiple page elements.
• Interest in CRM integrations (HubSpot CRM and Salesforce) to enhance data quality and targeting.

Nice to Have

• Experience working with dynamic content and personalized user experiences.
• Exposure to AI-assisted copywriting and automated content generation.
• Familiarity with beta software and evolving feature sets.
• Interest in technical optimization for mobile users and rapid deployment.

Compensation & Benefits

• Free starter access to HubSpot’s Landing Page Builder, with premium features available in Starter, Professional, and Enterprise editions of Content Hub.
• Tools and resources to design, test, and optimize landing pages quickly without a designer.
• Access to a library of templates and a drag-and-drop editor to streamline page creation.
• Support and guidance for using personalization, SEO suggestions, and analytics to improve conversions.