Content Editor

Job Location

TORONTO GO

Job Description

As the Content Editor, you will transform assets and footage into thumb-stopping digital content for Canadian consumers, for a diverse portfolio of brands within P&G’s categories. This role focusses on editing for platforms where attention spans are measured in seconds and trends change by the hour. You will need the technical skills to work seamlessly with assets and footage, strong graphics capabilities, and the eye to maintain the premium aesthetic that our brands demand.

You will collaborate with Brand and Media Teams to deliver content that balances speed with polish. You will be responsible for editing high-volume content, including PDP and social media content. You will ensure every asset is optimized for local relevance, performance, and perfectly suited to its platform. You will improve content quality and efficiency through asset reapplication and clear Social-First content principles.

Responsibilities

• You are responsible for accurate and timely publishing, governance, and maintenance of digital content across retailer and ecommerce platforms. This role focuses on executional excellence, rigor and discipline and compliance.

• Adapt brand assets to create locally relevant e-content and social media assets

• Ensure all content meets retailer specs, maintains content standards, manages version control, adheres to brand identity guidelines, and is deployed correctly and on time

• Deliver content optimized for social platform specs, aspect ratios, file sizes, and performance best practices

• Move fast without sacrificing quality: edit, revise and deliver at the speed digital commerce and social demands

• Test and learn with AI-driven content

• Stay close to social trends to share content-to-commerce ideas with Brand Teams

• Job Qualifications

• The ideal candidate is an agile individual who can move fast, work lean, and create thumb-stopping content that feels authentic to retailer and social platforms. This role requires agility, strong social instincts to identify high-performing content, and a keen eye for craft to ensure relevant and social-first content.

• This is a role where the successful incumbent will have foundational knowledge and working experience in this space to be able to make an immediate impact.

• 2-3+ years making content, with a portfolio of work to show

• Strong understanding of online e-commerce platforms and social platform requirements – you understand what performs; you follow trends, study what works, and can cut content that feels native to e-commerce and social platforms

• Technically Versatile – You are proficient in industry-standard editing software and can work with assets seamlessly.

• Product Aesthetic Obsessed – You have an eye for making products look beautiful in post. You understand colour grading, how to make products glow, and how to enhance materials without losing authenticity while building our brand.

• Agile and Enjoys Fast-Paced Work - You have strong time and project management skills. You thrive in high-volume, fast-paced environments.

• Communication and collaboration – Excellent communication and collaboration skills with the ability to problem solve and work effectively with multidisciplinary teams.