About this role
Consulting Manager
Job Description:
Merkle is seeking an experienced Business Consultant in Adobe Analytics and Adobe Platform (AEP). The Data & Insights Business Consultant is a strategic, customer-facing role that partners with leading brands to deliver impactful digital experiences through Adobe’s latest applications. The ideal candidate brings a strategic approach to align technical capabilities with high-impact business outcomes. As a leader proficient in the AEP environment, you'll partner with clients to turn business objectives into actionable strategies across data collection, customer segmentation, journey orchestration, marketing measurement, and data insights.
Key Responsibilities
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Lead customer discovery sessions and delivery of applications (CJA, AEP, Analytics, Edge Data Collection, WebSDK/MobileSDK) for enterprise clients.
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Collaborate with technical consultants, data architects, and enterprise architects to deliver integrated solutions for customer use cases.
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Guide strategic discussions and translate client’s use cases and key performance objectives into business requirements and specifications.
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Develop relationships at all levels within client digital marketing teams and maintain regular and appropriate communication with them.
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Lead multiple client engagements at a time and establish expectations appropriately to keep projects on schedule and within scope.
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Deliver customer-facing presentations, documentation, and enablement materials (e.g., business requirements docs, data dictionaries, value playbook).
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Mentor and train internal and client teams; contribute to thought leadership through enablement resources and content creation.
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Maintain accurate records of project activities and client interactions.
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Required Qualifications
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8+ years’ experience in strategic, customer-facing roles, with hands-on enterprise software implementation.
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At least 2 years' direct experience with two or more applications (CJA, AEP, Analytics, Edge Data Collection, WebSDK/MobileSDK). A plus if there is strong familiarity with other Adobe Cloud solutions (Audience Manager, Target).
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Ability to engage customers holistically to identify growth opportunities, recommend next-phase initiatives, and expand the customer’s solution footprint through compelling, cross-solution storytelling.
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Experience working with multi-channel customer data, from data collection and activation to measurement and actionable insights.
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Understanding of data schemas and APIs, querying data using SQL, and performing data validation.
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Comfort with leading live, unscripted working sessions and demos while engaging both technical and business audiences.
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Self-motivated, adaptable, and customer-focused.
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Exceptional communication, presentation, and interpersonal skills.
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Experience consulting on AI/ML capabilities in SaaS solutions with enterprise customers.
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Experience in vertical industries (retail, finance, healthcare, etc.).
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A plus if candidate has advanced-level studies in business consulting, digital marketing, statistics, and relevant analytics fields, or digital transformation.
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Ability to travel up to 30%.
Benefits include:
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Medical, vision, and dental insurance
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Life insurance
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Short-term and long-term disability insurance
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401k
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Flexible paid time off
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At least 15 paid holidays per year
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Paid sick and safe leave, and
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Paid parental leave.
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Dentsu also complies with applicable state and local laws regarding employee leave benefits. For further details regarding Dentsu benefits, please visit the benefits site.
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Location: USA - Remote - Georgia
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Brand: Merkle
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Time Type: Full time
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Contract Type: Permanent
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Dentsu is committed to providing equal employment opportunities to all applicants and employees. We do this without regard to race, color, national origin, sex, sexual orientation, gender identity, age, pregnancy, childbirth or related medical conditions, ancestry, physical or mental disability, marital status, political affiliation, religious practices and observances, citizenship status, genetic information, veteran status, or any other basis protected under applicable federal, state, or local law.
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Dentsu is committed to providing reasonable accommodation to individuals with disabilities and disabled veterans. If you need an accommodation because of a disability to search and apply for a career opportunity with us, please send an e-mail to ApplicantAccommodations by clicking on the link to let us know the nature of your accommodation request and your contact information. We are here to support you.