About this role
Club Social Junior Brand Manager
R-178549 | Bogota, Colombia| 1 other location(s) available
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Job Description
Are You Ready to Make It Happen at Mondelēz International?
Join our Mission to Lead the Future of Snacking. Make It With Pride.
Collaborating with cross-functional global and regional teams, you implement brand strategy that is aligned with our brand vision to drive sustainable growth and to deliver business objectives. You also support profit and loss management and future business development plans and objectives, including new product development and platform opportunities
How you will contribute
You will work with others to execute the brand strategy for designated brands, develop product and packaging initiatives, implement pricing strategies, and plan and execute integrated marketing communication and media plans. You will also provide recommendations for integrated commercial plans and provide input and support in the development and execution of marketing plans to ensure they meet revenue, profit targets, sharing objectives and monitoring performance. Based on your strong understanding of consumer insights, brand strategy and positioning, you ill help develop integrated marketing communications and 360 degree campaigns.
What you will bring
A desire to drive your future and accelerate your career and the following experience and knowledge:
- Delivering results
- Marketing preferably in the fast-moving consumer goods sector
- Our brands and business with a clear understanding of our consumers
- Delivering results autonomously and influencing stakeholders
- Analytical skills and a creative mindset—a balance of commercial and strategic acumen
- Presenting a story in an inspiring and convincing manner
- Project management from design to completion with an action orientation
More about this role
We are seeking an experienced and dynamic Club Social Jr Brand Manager to lead the strategic development and execution of the Club Social brand across our WACAM region (13 countries). This pivotal role requires a seasoned marketing professional with a strong FMCG background, exceptional analytical capabilities, and a proven track record of driving brand growth from strategy to execution. The ideal candidate will be a creative, agile, and results-oriented individual capable of managing complex initiatives and diverse stakeholders in a fast-paced environment.
Key Responsibilities
Brand Strategy & Development:
- Develop and implement comprehensive brand strategies, marketing plans, and innovation pipelines for the Club Social brand across 13 WACAM countries, aligning with regional and global objectives.
- Manage the brand's P&L, ensuring the delivery of key commercial objectives including sales volume, market share, and profitability targets.
Campaign Management (End-to-End):
- Lead the full lifecycle of marketing campaigns, from strategic conceptualization and brief development to execution, launch, and post-campaign analysis.
- Collaborate with creative agencies, media partners, and internal teams to deliver impactful and resonant campaigns.
Market & Performance Analysis:
- Conduct in-depth market analysis using tools such as Nielsen and Kantar to identify consumer insights, mark