About this role
Section: About the Role Regent Microfinance Bank Limited is seeking a strategic and results-driven Chief Marketing Officer to lead marketing and business development, strengthen the Bank’s market presence, and drive customer acquisition, deposit mobilisation, SME lending, and revenue growth.
Section: Key Responsibilities
- Develop and execute marketing and business development strategies aligned with the Bank’s objectives.
- Lead customer acquisition, retention, market expansion, and brand positioning.
- Drive deposit mobilisation, quality loan growth, account generation, and revenue performance.
- Identify new markets, customer segments, partnerships, and business opportunities.
- Oversee digital, traditional, and community-based marketing campaigns.
- Ensure marketing materials and customer communications meet applicable requirements.
- Monitor campaign performance, manage marketing budgets, and oversee staff, agencies, and vendors.
- Build strong customer and stakeholder relationships.
- Provide regular reports on marketing performance and growth opportunities to executive management.
Section: Requirements
- Bachelor’s degree in Marketing, Business Administration, Finance, Economics, Communications, or a related field.
- Minimum of 8 years’ banking experience, including at least 3 years in a senior leadership role.
- Relevant financial services experience and strong knowledge of SME and retail banking products.
- A relevant postgraduate degree or professional certification is an advantage.
- Strong strategic leadership, negotiation, business development, and relationship-management skills.
- Excellent communication, presentation, analytical, and decision-making abilities.
- High integrity, professionalism, and customer focus.