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Change & GTM Commercial Manager

Sony Interactive Entertainment

About this role

Why Sony Interactive Entertainment?

Sony Interactive Entertainment isn’t just the Best Place to Play — it’s also the Best Place to Work. Sony Interactive Entertainment (SIE) is the company behind the PlayStation brand. As a subsidiary of Sony Group Corporation, we’re part of a proud legacy of innovation and excellence. SIE is a dynamic technology company, delivering cutting-edge hardware and network services to more than 100 million people and an entertainment leader, home to some of the most beloved and recognizable intellectual properties (IP) in the world. Our role at SIE is to create and nurture the experiences under the PlayStation brand, a name synonymous with entertainment excellence and creativity.

Role overview:

Sony Interactive Entertainment (PlayStation) is seeking a Change & GTM Commercial Manager to shape and deliver strategic e-commerce initiatives at global scale. This role goes beyond project delivery: you will turn customer, market, and trading insights into clear commercial strategies and own the end-to-end go-to-market lifecycle—from opportunity sizing and value proposition through launch, adoption, retention, and continuous optimization. You will help improve how players discover, evaluate, purchase, and engage with PlayStation products and services across the Direct to Consumer (D2C) business. You will partner with Product, Engineering, Merchandising, Marketing, Analytics, Data Science, Finance, Legal, and Operations to deliver measurable customer and

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