About this role
CDI Performance Marketing Manager (F/M)
Poste
Christian Dior Couture is looking for a Performance Marketing Manager to support its global Digital Acquisition strategy, with a strong focus on Paid Search.
Working with regional teams and agency partners, the role will improve Search performance, identify growth opportunities, deploy global best practices and contribute to wider traffic and acquisition priorities. The position reports to the Head of Digital Acquisition.
Missions
- Support the definition and implementation of the global Paid Search strategy across markets.
- Partner with regional teams and agencies to improve performance, efficiency and contribution to qualified traffic and client acquisition.
- Monitor results across markets and identify optimisation, investment and growth opportunities.
- Challenge agency recommendations and help markets translate performance issues into practical action plans.
- Support planning, forecasting, budget pacing and performance target setting.
- Drive continuous improvement in campaign structures, bidding, audiences, automation and creative formats.
- Monitor platform developments and emerging Search and discovery behaviours, including AI-powered environments.
- Work with SEO/GEO, Content, Paid Social and Measurement teams to identify shared insights and opportunities.
- Turn performance data into clear recommendations and communicate trends, risks and actions to stakeholders.
- Support global governance, knowledge sharing and capability building across regions.
Profil
What We Are Looking For :
- Approximately 5-8 years of experience in Paid Search, performance marketing or digital acquisition.
- Strong hands-on knowledge of Paid Search strategy, campaign structures, bidding, automation, audiences and optimisation.
- Experience managing or overseeing multi-market programmes and partnering with agencies and regional stakeholders.
- Strong analytical skills and the ability to turn data into practical business recommendations.
- Familiarity with web analytics, media reporting, attribution and incrementality concepts.
- An international or matrixed organisation background is preferred; luxury, fashion, beauty, retail or another premium consumer sector is a plus.
- A collaborative, proactive and commercially minded approach, with the ability to influence without direct authority.
What Success Looks Like :
- Stronger Paid Search performance, efficiency and business contribution.
- Growth in qualified Search traffic and client acquisition outcomes.
- Consistent adoption of global frameworks and best practices across markets.
- Clear, actionable insights that improve regional and investment decisions.
- Effective agency challenge and strong partnership with regional teams.
- Identification and scaling of new Search opportunities.
Information à l'attention des candidats
Encouraging diversity in all its forms, Christian Dior Couture has been committed since 2013 to an approach in favour of the employment of people with disabilities.