Catering Sales & Events Manager

JOB TITLE: Catering Sales & Events Manager

Full-Time Management Position, Reporting to the Regional General Manager

Good Company Doughnuts & Café (GoCo) Northern Virginia + Washington, DC Full-Time | Performance-Based Compensation

Job Title: Catering Sales & Events Manager Location: Northern Virginia + Washington, DC Area Cafes; Tysons Bakery; Remote Job Type: Full-Time | Performance-Based Compensation Compensation: $70,000–$75,000 base + commission (OTE $100K–$140K+)

About the Role

Good Company Doughnuts & Café is seeking a Catering Sales & Events Manager to grow our corporate catering, in-cafe and mobile events, and wholesale revenue across Northern VA and DC. This is a performance-based sales role focused on building recurring corporate and social accounts, booking profitable food truck events, and maintaining strong gross margins. Goal: $1M+ within 3 years.

Responsibilities

•  Prospect and close new corporate and social catering accounts

•  Build recurring office breakfast, lunch and meeting programs, and relationships with area social / wedding planners

•  Manage event and food truck bookings

•  Manage event strategy; lead high-profile events based on GoCo standards of service

•  Support / lead event execution when required

•  Maintain 3–4x pipeline coverage (active pipeline deals > 3x revenue target for period)

•  Track all activity and deals in CRM (HubSpot)

•  Protect gross margin

•  Participate in weekly pipeline and forecast meetings

•  Develop awareness and knowledge of annual food festivals, events that could include GoCo, wedding and social planners, social media & publications, trends and outlets that can increase business and reputation for GoCo

•  Attend local organization meetings and events that can provide potential networking and business such as DC Chamber of Commerce, Arlington Chamber of Commerce, NACE

• Performance Expectations

•  30–40 outbound meaningful touches per week (cold call, personalized prospecting email, LinkedIn outreach, In-person visits/ meetings, warm introduction, follow-up contact)

•  5–8 (client or potential client) meetings per week (in-person)

•  4–6 proposals per week

•  2–3 truck bookings per week (peak season)

•  ~six figure monthly revenue pace (Year 3 target)

Qualifications

•  3–7+ years in B2B sales, catering sales, or hospitality sales
•  Proven track record closing revenue (personally closed six-figure annual revenue)
•  Comfortable prospecting and working commission-based comp
•  Strong organization and CRM discipline
•  Ability to balance revenue growth and profitability
•  Self-Motivated
•  Strong presentation skills demonstrated both verbally and in writing
•  Present a professional image that represents the reputation of GoCo in dress, behavior, communications and community involvement

To succeed, you will need to be:

•  Competitive and Capable of Leading a Team
•  Organized, Self-Motivated and High-energy
•  Accountable and Data-driven
•  Comfortable being measured by numbers and taking initiative
•  Aligned with a hospitality culture built on excellence and community impact

Compensation

 Base: $70K–$75K  Commission: o 5% catering revenue o 7% new recurring accounts (first 6 months) o 5% truck private bookings  Annual performance bonus tiers  Six-figure earning potential  Competitive Benefits Package (healthcare, 401k, insurance, PTO)