Business Development Representative (BDR)

LiveX AI · Business Development Representative (BDR) Palo Alto, CA · Full-time, on-site (occasional remote days) · Department: Sales · Reports to: Head of GTM

About the Role

LiveX is a Google and NVIDIA ISV building AI-powered holographic displays for stadiums, retail, hotels, airports, and enterprises. The BDR drives top-of-funnel pipeline for the enterprise sales motion. Pure outbound: first point of contact for prospects, works curated target account lists, books meetings for the Head of GTM and senior sales team. The phone is the highest-converting channel, so the role requires enjoying cold calling. Strong performance leads to an AE or sales management path.

Responsibilities

• Outbound Prospecting

• Work curated target account lists (stadiums and sports venues, retail brands, hotels, airports, automotive, large events).

• Research event leaders, marketing executives, innovation leads, and operations decision-makers at each account.

• Run personalized multi-channel outreach across email, LinkedIn, and phone.

• Book qualified discovery meetings for the Head of GTM and senior AEs with clean handoff notes.

• Lead Enrichment and List Expansion

• Add contacts at existing accounts (events leaders, CMOs, heads of fan/guest experience).

• Pull exhibitor and attendee lists from conferences (Google Cloud Next, NRF, HITEC, sports business conferences).

• Report which titles, verticals, and messaging convert.

• Pipeline Hygiene and CRM Discipline

• Log every meaningful interaction in HubSpot; keep deal stages and lead statuses current; close lost after 4–5 unanswered follow-ups with a note.

• Maintain clean contact records, accurate next steps, visible task queues; update sequences and track reply rates.

• Event and Field Support

• Attend trade shows and events to capture leads, scan badges, schedule on-site demos; follow up on event leads within 24 hours.

• How to Approach the Work

• Passion for outbound, especially cold calling; persistence (most enterprise deals close after the 6th–8th touch).

• Real-time CRM updates; proactive communication; ownership of weekly activity, conversion, and pipeline metrics.

• Balance manual list grinding with automated sequences/enrichment; bias toward action.

Requirements

• 2–3 years of BDR/SDR experience, ideally in B2B SaaS, hardware, or enterprise sales.

• Demonstrated outbound experience (cold calling, cold emailing, building pipeline), not only inbound qualification.

• Track record of meeting or exceeding quota (meetings booked, opportunities created, pipeline generated).

• Clear, confident written and verbal communication, including with senior executives.

• Resilience and high energy; desire to grow toward AE or sales management.

• Curiosity about the product (holograms, AI, enterprise use cases).

• Tools: HubSpot (required; Salesforce acceptable); Apollo, ZoomInfo, Sales Navigator, Lusha, Clay; Outreach, Salesloft, Smartlead, Instantly; Gmail, Slack, LinkedIn, Loom; Google Sheets/Excel (pivot tables, VLOOKUP); Calendly, Chili Piper, HubSpot Meetings.

• Nice-to-Haves

• AI tools for prospecting and personalization (Clay, ChatGPT, Claude, custom GPTs).

• List pulling via web scraping or basic automation.

• Compensation and Growth

• Competitive base salary plus uncapped commission on meetings booked and pipeline generated (no range listed).

• Equity; health, dental, and vision; direct mentorship from the Head of GTM and senior sales team; path to AE or sales management.

• Palo Alto office most days; some travel for trade shows and customer events.