About this role
Business Development & Marketing Officer
Dragnet Nigeria - Business Development & Marketing Officer
About the role
This combined role involves supporting business development by identifying and pursuing new business opportunities, supporting client acquisition and partnerships, and contributing to revenue growth. Additionally, the role supports marketing and communications activities, promoting the organisation's services, supporting brand and campaigns, and contributing to client engagement and growth.
Responsibilities
- Identify and pursue new business opportunities and leads.
- Support client acquisition, proposals, and partnership development.
- Build and maintain client and partner relationships.
- Support market and competitor analysis.
- Support pipeline tracking and reporting.
- Coordinate with marketing, managed-care, and clinical functions.
- Support the development and delivery of marketing campaigns and communications.
- Support brand management and service-promotion activities.
- Produce marketing content and coordinate channels and media.
- Support events, client engagement, and outreach.
- Support market research and performance tracking.
- Coordinate with business-development and managed-care functions.
Required skills
- Knowledge of business-development and client-acquisition practice
- Relationship-building and communication skills
- Commercial awareness
- Analytical and reporting skills
- Drive and initiative
- Knowledge of marketing and communications practice
- Content, campaign, and channel skills
- Creativity and attention to detail
- Analytical and reporting ability
- Effective communication
Experience
- Experience in business development, sales, or client-facing roles; experience in marketing, communications, or related roles.
- Experience in healthcare, HMO, or services environments is an advantage.
Education
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Bachelor's degree or HND in Business, Marketing, Management, Communications, or a related discipline. Completion of NYSC, or a valid exemption where applicable.
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