About this role
Job Description
The job description is provided in the source content as part of the posting for the role at Mobos Fashion. The role is described with responsibilities spanning business development, marketing strategy and execution, and sales growth with a focus on retail channels. The candidate is expected to develop and implement growth strategies, manage marketing initiatives, identify new revenue opportunities, and improve customer acquisition and retention across retail channels. The ideal candidate should understand the fashion retail market, possess strong commercial awareness, and translate marketing activities into measurable business results.
Job Type
- Full Time
- Onsite
Qualification
- BA/BSc/HND
Experience
- 3 - 5 years
Location
- Lagos
- City Ikoyi
Job Field
- Sales and Business Development
Salary Range
- ₦200,000 - ₦300,000/month
Salary
- Salary: ₦200,000 – ₦250,000 monthly, depending on experience
Job Summary
The successful candidate will be responsible for developing and implementing business growth strategies, managing marketing initiatives, identifying new revenue opportunities, and improving customer acquisition and retention across our retail channels.
The ideal candidate must understand the fashion retail market, possess strong commercial awareness, and demonstrate the ability to translate marketing activities into measurable business results.
Key Responsibilities
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Business Development
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Identify and pursue new business opportunities, strategic partnerships, and revenue streams.
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Develop strategies to increase sales, customer acquisition, and market share.
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Build and maintain relationships with corporate clients, potential partners, and high-value customers.
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Research market trends, competitor activities, and customer preferences to identify growth opportunities.
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Develop business proposals, partnership pitches, and growth plans.
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Monitor business performance and recommend strategies for improving profitability.
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Marketing Strategy and Execution
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Develop and implement marketing strategies aligned with the company's business objectives.
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Plan and execute promotional campaigns, seasonal sales, product launches, and customer engagement initiatives.
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Oversee digital marketing activities, including social media marketing, email marketing, website promotions, and search engine optimisation (SEO).
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Collaborate with the content and creative teams to develop engaging, sales-driven marketing materials.
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Explore influencer partnerships, fashion collaborations, and other brand awareness opportunities.
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Ensure consistent brand messaging across all marketing channels.
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Sales Growth and Customer Engagement
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Develop initiatives to drive foot traffic and online sales across all store locations.
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Analyse sales reports, campaign performance, and customer feedback to identify areas for improvement.
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Develop cus