Business Development Manager

Our client, a leading India-based manufacturer of power conditioning and power protection equipment, is seeking a technically skilled and commercially driven Business Development Manager to oversee and grow its business operations in Nairobi.

The ideal candidate should have a strong electrical or electronics engineering background, proven experience in technical sales and the ability to translate complex power-quality requirements into practical solutions for industrial and commercial clients.

Key Responsibilities

• Identify and develop new business opportunities within the industrial, commercial, manufacturing and electrical equipment sectors in Kenya.

• Promote and sell power conditioning and protection products, including static voltage regulators, stabilisers, transformers and related electrical equipment.

• Assess customer power-quality challenges, understand their technical requirements and recommend appropriate product solutions.

• Manage the complete technical sales cycle, from prospecting and client consultation to proposal preparation, negotiation and closure.

• Build and maintain strong relationships with industrial clients, consultants, original equipment manufacturers, contractors, procurement teams and engineering professionals.

• Conduct technical presentations, product demonstrations, seminars and client meetings to explain product features, applications and benefits.

• Identify and manage channel partners, distributors, sub-dealers and strategic business partnerships to expand market reach.

• Monitor competitor activities, market trends and emerging customer requirements while coordinating with technical and manufacturing teams to support smooth order execution.

• Key Qualifications

• Bachelor’s degree in Electrical Engineering, Electronics Engineering or a related technical field; an MBA in Marketing or Business Administration will be an added advantage.

• 7 – 10 Years of experience in technical sales, or business development within the power-quality, industrial automation or electrical equipment industry.

• Experience selling products such as UPS systems, voltage stabilisers, inverters, transformers or related power protection equipment.

• Strong ability to interpret electrical schematics, single-line diagrams, technical specifications and customer requirements.

• Demonstrated experience in B2B solution selling, negotiation, relationship management and achieving sales targets.

• Willingness to travel regularly to client sites and industrial locations across Nairobi and East Africa.