About this role
About the Role We are seeking a Business Development professional to implement BASF's CASE and eMobility sales and marketing strategy in India, drive new business development, manage key customer relationships, and collaborate with regional teams to meet strategic goals. What You'll Do
- Provide technical support and expertise on CASE (coatings, composites, adhesives, sealants, elastomers) and eMobility products to clients and internal teams.
- Identify, evaluate, develop, pursue, and implement new business opportunities and strategies that align with CASE's goals to increase market share and revenue.
- Assist the sales team with technical presentations, product demonstrations, and client training sessions.
- Collaborate with Technical Development & Product Development teams to improve existing products and develop new solutions based on market needs.
- Manage projects related to product applications, client requirements, and technical support; oversee and manage business development projects; prepare and present regular reports on activity, market analysis, and client feedback.
- Monitor and report on business development activities, providing insights and recommendations for continuous improvement; conduct market research to identify trends and competitor activities.
- Define CASE and eMobility milestones, market directions, project pipeline in India; identify opportunities for established and new customers and develop value propositions on products and pricing; provide ongoing updates to regional team.
- Scout target applications, target customers (OEMs & Tiers), and drive business growth with sales and TD teams; monitor market trends.
- Build deep knowledge of market intelligence networks and align with regional/country units; collaborate with cross-divisional industry groups or business units.
- Build and maintain relationships with stakeholders; coordinate with BASF experts for field visits, seminars, and customer inquiries; conduct customer assessments and analyses.
- Support credit management: monitor customer growth, coordinate with credit controlling; follow up on payments and ensure on-time collection.
- Collaborate with cross-functional teams (marketing, sales, Technical Development, Product Development, CSO, SCM, production) to ensure alignment and support for business initiatives. What We're Looking For
- Bachelor’s Science degree in Polymer, Chemistry or equivalent (Material Science, Chemical Engineering).
- 5-8 years of technical sales experience, preferably with polyurethane industry; CASE background preferred.
- In-depth knowledge of business development and technical know-how in CASE, eMobility, New Energy and the Polyurethane Industry; experience with applications development and processing equipment is highly desirable.
- Hands-on experience with polyurethane processing equipment (high/low pressure foaming, spray foaming) would be highly advantageous.
- Good English and computer skills (MS 365).
- Strong communication, presentation, and collaboration skills; ability to work cross-functionally. Nice to Have
- Hands-on experience with polyurethane processing equipment (high/low pressure foaming, spray foaming).
- Applications development and technical expertise, with experience in machines and processing.