Brazil Area Finding Specialist

Brazil Area Finding Specialist

This position is central to the missionaries' role to 'Invite others to come unto Christ by helping them receive the restored gospel through faith in Jesus Christ and His Atonement, repentance, baptism, receiving the gift of the Holy Ghost, and enduring to the end.' This role has the responsibility to increase convert baptisms using local social media, predominantly Facebook, through both organic and paid activities. This role is an individual contributor doing developing-level, support work.

Important:

• Submitted résumés/CVs must be in English.
• Experience creating and managing paid advertising campaigns in Facebook Ads Manager is required.
• This is an in-person position in the Brazil Area Office (located in the São Paulo Temple Complex).

Responsibilities

• Set up successful paid social media (Facebook) ad campaigns for all the missions in Brazil.
• Optimize the effectiveness of these ads by creating an audience that targets people within areas of strength that agree to meet with missionaries to learn more about the Church.
• Localize static ads and work with social media leaders and content creators within missions to develop high intent ads that are localized to a community.
• Help missionaries create “selfie video” and other localized video content that will resonate with locals, which is measured by the number of leads, the cost per lead and the key indicator outcomes that result from these ads.
• Works with the Finding Support Center (FSC) ad specialists to adapt strategies from other successful ads.
• May assist in editing videos.
• Train social media leaders and referral secretaries on their responsibilities, including best practices for first contact training, following up with missionaries for media referrals, mission/zone pages, message ads and personal profile finding.
• Review data on ad performance for each mission frequently and identify opportunities to improve.

Qualifications

• Fluent in English; Spanish proficiency is preferred.

• Currently enrolled in post-secondary studies.

• Must be a returned missionary.

• Experience in campaign creation for paid advertising in Facebook Ads Manager.

• Successful experience utilizing Facebook Pages and Personal Profile for finding leads.

• Skills and experience with a proven track record of completing complex projects requiring multilateral support, training and coordination, oftentimes in different languages and cultures.

• This is an in-person position in the Brazil Area Office (located in the São Paulo Temple Complex).

• Submitted résumés/CVs must be in English.