About this role
Brand Manager at Grand Oak Limited (GOL)
Grand Oak Limited (GOL) the largest Manufacturer of Spirits and Wines, we believe our spirits should have character; an authenticity derived from where they are distilled, bottled and the philosophies of those who distil them.
There are many attributes that describe us resolute, self-sufficient, tough, hard-working, enduring, emotional, passionate, philosophical and engaging.
We are recruiting to fill the position below:
Job Title: Brand Manager
Location: Ikeja - Lagos
Job Summary
- We are seeking a creative and results-driven Brand Manager to support the development and execution of brand strategies that drive brand awareness, market share, and sales growth.
- The successful candidate will work closely with cross-functional teams to implement marketing initiatives, analyze market trends, and ensure consistent brand execution across all consumer touchpoints.
Key Responsibilities
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Support the planning and execution of brand and marketing campaigns.
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Monitor brand performance, market trends, and competitor activities.
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Assist in developing promotional activities, product launches, and consumer engagement initiatives.
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Work closely with Sales, Trade Marketing, Digital Marketing, and Supply Chain teams to ensure effective campaign execution.
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Manage relationships with external agencies, vendors, and partners.
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Track marketing budgets and evaluate campaign performance and ROI.
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Prepare brand performance reports and provide recommendations for continuous improvement.
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Ensure brand guidelines are consistently applied across all marketing materials and activities.
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Key Performance Indicators (KPIs)
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Brand Awareness
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Sales Growth
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Market Share
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Campaign Effectiveness
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Consumer Engagement
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Return on Marketing Investment (ROMI)
Requirements
- Bachelor's degree in Marketing, Business Administration, or a related field.
- 2–3 years of brand management or marketing experience, preferably within the FMCG industry (wines and spirits experience is an added advantage).
- Strong analytical, project management, and communication skills.
- Proficiency in Microsoft Office and marketing analytics tools.
- Ability to manage multiple projects and work effectively in a fast-paced environment.
Application Closing Date
27th September, 2026.