Brand Experience Lead

Brand

Experience

• Lead

• Skills and Competencies

• 8–12 years of brand marketing experience, with a mix of advertising agency and client-side brand experience strongly preferred

• Proven experience leading integrated brand campaigns from strategy and creative development through production, media execution and measurement

• Hands-on experience across account management, production, brand strategy and creative direction, with the ability to balance strategic thinking and detailed execution

• Strong experience managing media plans, budgets, vendor relationships and agency partners across global initiatives

• Excellent writing, presentation and storytelling skills, with the ability to translate complex or technical subject matter into clear, audience-ready narratives

• Strong project management skills, with the judgment to manage multiple large, concurrent initiatives across global markets and time zones

• Collaborative, low-ego approach to working with senior stakeholders, cross-functional partners and creative teams

• Demonstrated proficiency in artificial intelligence concepts, with hands-on experience using AI tools to streamline workflows and enhance operational efficiency. Proven ability to implement AI-powered solutions to solve business challenges. Demonstrates a growing awareness of AI risk management and a commitment to responsible and ethical AI use.

Education

• Bachelor’s degree in marketing, communications, business or a related field; equivalent professional experience will also be considered

Responsibilities

• Lead high-visibility brand campaigns, sponsorships and experiences that strengthen Moody’s global brand presence.

• Help shape brand strategy, positioning and messaging frameworks that translate complex financial and analytical concepts into clear, compelling narratives

• Lead integrated brand campaigns from creative brief through final delivery, ensuring execution is on strategy, on brand and on brief

• Partner with senior brand leadership to define campaign objectives, success metrics and post-campaign evaluation

• Oversee paid media planning and buying in partnership with external agencies and media owners, including out-of-home, digital, social and sponsorship media

• Manage media budgets, production timelines and vendor relationships to support efficient, accountable delivery against brand and business goals

• Provide creative direction and quality control across campaign assets, brand experiences and content to ensure consistent expression of Moody’s brand identity and voice

• Serve as day-to-day lead on a portfolio of large global brand initiatives, managing scope, timeline, budget and stakeholder alignment

• Build strong working relationships with senior stakeholders across marketing, communications, product and business leadership, while mentoring junior brand team members and supporting team-wide governance and best practices

• About the Team

• The Brand Experience team is responsible for how Moody’s shows up in the world through enterprise brand campaigns, sponsorship activations, advertising and branded environments. By joining the team, you will contribute to high-profile global work that reaches employees, clients and the public across the United States, United Kingdom and other global markets, while partnering closely with creative content, marketing, communications and business stakeholders to bring Moody’s brand strategy to life.

• For US-based roles only

• the anticipated hiring base salary range for this position is $125,800.00 - $182,350.00, depending on factors such as experience, education, level, skills, and location. This range is based on a full-time position. In addition to base salary, this role is eligible for incentive compensation. Moody’s also offers a competitive benefits package, including not but limited to medical, dental, vision, parental leave, paid time off, a 401(k) plan with employee and company contribution opportunities, life, disability, and accident insurance, a discounted employee stock purchase plan, and tuition reimbursement.

• EEO and Accommodation

• Moody’s is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, sex, gender, age, religion or creed, national origin, ancestry, citizenship, marital or familial status, sexual orientation, gender identity, gender expression, genetic information, physical or mental disability, military or veteran status, or any other characteristic protected by law. Moody’s also provides reasonable accommodation to qualified individuals with disabilities or based on a sincerely held religious belief in accordance with applicable laws. This contact information is for accommodation requests only, and cannot be used to inquire about the status of applications

• For San Francisco positions, qualified applicants with criminal histories will be considered for employment consistent with the requirements of the San Francisco Fair Chance Ordinance.

• This position may be considered a promotional opportunity, pursuant to the Colorado Equal Pay for Equal Work Act.

• Click here to view our full EEO policy statement. Click here for more information on your EEO rights under the law. Click here to view our Pay Transparency Nondiscrimination statement.