Brand Director, Paramount Television Marketing

Paramount Television Marketing (PTVM) is looking for a Brand Director to develop strategic, highly creative and effective multi-media marketing campaigns to launch and market Paramount TV series. This role will be tasked with gathering appropriate customer insights and data points to build and produce many types of marketing strategies, successfully setting objectives, identifying appropriate target audiences and establishing positioning territories that then feed into the building of integrated plans across media, social media, promotional activities and events and other tactics that successfully engage new and existing audiences. The Brand Director works with a team of marketing strategists who collaborate with internal and external teams, along with out-of-house agencies, to develop and implement strategic marketing plans, with a goal to find innovative, efficient and effective ways to market our programming, as we build the Paramou