About this role
Work Location
Wine & Beyond Regina
About the Role
Beer Manager – Wine and Beyond
Location: Regina, Saskatchewan Employment Type: Full-Time | Liquor Retail Management
Company: SNDL Inc. | Wine and Beyond
About Wine and Beyond & SNDL
Wine and Beyond is part of the SNDL family—Canada’s largest private-sector liquor and cannabis retailer. We’re known for our wide selection, great service, and passionate team members. With stores across Alberta and British Columbia and a new location launching in Regina, now is the perfect time to join us!
The Role: Beer Manager
We're looking for a beer-savvy, customer-focused leader to run the beer department at our new Wine and Beyond location in Regina. As Beer Manager, you’ll be the go-to expert for all things beer—craft, local, import, and more. You’ll lead a team, drive sales, manage inventory, and create an outstanding customer experience.
What You’ll Do
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Lead and support a high-performing department team
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Drive beer sales and customer engagement
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Plan and host in-store tastings and events
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Keep your department clean, stocked, and visually appealing
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Manage inventory, ordering, and product launches
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Maintain compliance with safety and liquor regulations
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Support daily store operations and collaborate with management
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What You Bring
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2+ years of retail or liquor experience
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Supervisory or leadership experience (preferred)
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Strong beer knowledge (Cicerone Level 1 or similar is a plus)
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Excellent communication and customer service skills
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Serve It Right certification (or ability to get it)
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Comfortable lifting up to 50 lbs and working on your feet
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Available evenings and weekends
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Must pass a background check and have reliable transportation
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Why Join Us
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Competitive salary and benefits
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Staff discounts across all brands
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Career advancement opportunities within SNDL
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Product knowledge training & ongoing development
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Incentives, contests, and team recognition
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Sound like the perfect pour? Apply now to lead the beer experience at Wine and Beyond Regina!
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We appreciate all applicants, but only those selected for interviews will be contacted.
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SNDL is an Equal Opportunity Employer
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We celebrate diversity and are committed to creating an inclusive workplace for all employees regardless of race, gender identity, orientation, age, ability, or background.
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About SNDL
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SNDL is one of Canada’s leading and fastest-growing liquor and cannabis companies. As the country’s largest private-sector retailer, our portfolio includes well-known banners such as Wine and Beyond, Liquor Depot, Ace Liquor, Value Buds, Spiritleaf, and Cost Cannabis.
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We’re also one of Canada’s largest vertically integrated cannabis producers, recognized for our innovation, low-cost manufacturing, and award-winning brands including Top Leaf, Contraband, Palmetto, Bon Jak, La Plogue, Versus, Grasslands, Vacay, Pearls by Grön, No Future, and Bhang Chocolate.
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Driven by purpose, performance, and people, SNDL is shaping the future of retail and cannabis by bringing people together through exceptional products and experiences.
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Learn more about SNDL