About this role
B2C Sales Manager
BBA Motors Limited is a prominent automobile dealership in Nigeria specializing in the import, distribution, and wholesale of brand-new Chinese vehicles. Operating as a subsidiary of China's Huasheng Automobiles, the company has established itself as a premier gateway for both everyday commuter models and cutting-edge electric mobility in West Africa. In Mar...
B2C Sales Manager
- Job Type Full Time
- Qualification BA/BSc/HND
- Experience
- Location Lagos
- Job Field Sales and Business Development
Job Summary
- BBA Motors Limited is seeking an experienced, results-driven B2C Sales Manager with a strong background in automotive sales to lead and strengthen its retail vehicle sales operations.
- The successful candidate will be responsible for driving vehicle sales, managing the sales team, improving customer conversion rates, developing effective sales strategies, and achieving revenue targets.
Key Responsibilities
- Lead, supervise, and manage the B2C vehicle sales team to achieve monthly and quarterly sales targets.
- Develop and implement strategies to increase showroom traffic, qualified leads, vehicle sales, and revenue.
- Oversee the complete vehicle sales process, from customer enquiries and prospecting to negotiation, payment, and delivery.
- Monitor individual and team sales performance against established KPIs.
- Identify opportunities to expand the company's retail customer base and market share.
- Coach, mentor, and evaluate Sales Executives to improve productivity and conversion rates.
- Build and maintain strong relationships with customers, prospects, and business partners.
- Manage customer complaints and ensure excellent customer experience.
- Prepare accurate sales forecasts, performance reports, and market intelligence updates.
- Collaborate with marketing and other departments to improve lead generation and sales conversion.
Requirements
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Bachelor's Degree or HND in Business Administration, Marketing, or a related discipline.
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Proven managerial experience in automotive/car sales is mandatory.
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Strong understanding of vehicle sales operations, showroom management, and the Nigerian automotive market.
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Demonstrated success in leading sales teams and achieving revenue targets.
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Excellent negotiation, leadership, communication, and customer relationship management skills.
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Proficiency in sales reporting, CRM systems, and performance analysis.
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Strong commercial awareness and ability to work under sales targets.
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