About this role
B2B Marketing / Business Development Executive at DreamLife Studios
DreamLife Studios is a growth marketing agency that helps brands create, capture, and amplify experiences that drive attention, engagement, and business growth.
We are recruiting to fill the position below:
Job Title: B2B Marketing / Business Development Executive
Location: Lagos
Job Summary
- We are looking for a B2B Marketing & Business Development Executive to help build a consistent pipeline of qualified business opportunities for DreamLife Studios.
- This is a revenue-facing role combining B2B marketing, market research, prospecting, outbound outreach, lead generation, relationship development, and pipeline management.
- Your primary responsibility will be to identify the right companies, reach decision-makers, create meaningful conversations, qualify opportunities, and generate meetings that can progress into revenue.
Key Responsibilities
-
Research target industries, companies, brands, and decision-makers.
-
Identify companies with potential marketing, content, social media, event, or growth needs.
-
Build and maintain a qualified prospect pipeline.
-
Conduct targeted outreach through email, LinkedIn, phone, WhatsApp, networking, and other relevant channels.
-
Write personalized and commercially relevant outreach messages.
-
Follow up consistently and nurture early-stage relationships.
-
Qualify prospects based on fit, need, timing, decision-making authority, and commercial potential.
-
Book qualified meetings for the CEO and commercial team.
-
Maintain accurate CRM records and ensure every active prospect has a clear next action.
-
Support targeted B2B marketing and account-based initiatives.
-
Track outreach, conversations, meetings, and opportunities.
-
Provide weekly reports and commercial insights to improve our approach.
-
What We're Looking For
You should be:
- Commercially curious and interested in how businesses grow.
- Strong at researching companies and identifying opportunities.
- Confident communicating with professionals and decision-makers.
- Clear and professional in written and spoken communication.
- Comfortable with cold outreach and outbound calls.
- Persistent and disciplined with follow-up.
- Organized and able to manage multiple prospects simultaneously.
- Comfortable working with targets and measurable outcomes.
- Proactive and capable of working without constant supervision.
- Comfortable using LinkedIn, spreadsheets, CRM and prospecting tools.
- Resourceful, coachable, and willing to learn.
Application Closing Date
Not Specified.