Associate Technical Architect (Salesforce Data Cloud)

Job Description:

Business Title: Associate Technical Architect

Years of

Experience

• 8 to 12

• Job Description: We are looking for an experienced and solution-oriented Associate Technical Architect to lead the design and development of customer data solutions using Salesforce Data Cloud. The ideal candidate will have a strong background in Salesforce Marketing Cloud, Marketing Cloud Personalization (MCP), or other Salesforce clouds, and will have transitioned into working hands-on with Salesforce Data Cloud.

• This role involves translating business requirements into scalable technical solutions, designing data models, and leading a team of developers to ensure successful delivery. The Associate Technical Architect will work closely with enterprise architects, product owners, and marketing stakeholders to align technical execution with strategic goals.

Must-Have Skills:

• Hands-on experience with Salesforce Data Cloud, including data ingestion, unification, and activation

• Strong understanding of Salesforce Marketing Cloud, especially MCP, Journey Builder, and Interaction Studio

• Experience in designing and reviewing data models for customer data platforms

• Experience with Einstein

• Experience with Salesforce Sales Cloud or Service Cloud

• Ability to translate business requirements into technical specifications and solution designs

• Proficiency in API integrations (REST, SOAP) and data connectors

• Strong skills in SQL, Python, or JavaScript for data manipulation and automation

• Experience in leading development teams, managing tasks, and ensuring delivery quality

• Familiarity with identity resolution, consent management, and data governance

Good-to-Have Skills:

• Exposure to Salesforce CRM, Service Cloud, or Commerce Cloud

• Knowledge of cloud platforms (AWS, GCP, Azure) and big data technologies

• Understanding of CI/CD pipelines, DevOps practices, and containerization

• Client-facing experience and ability to lead technical discussions with stakeholders

• Familiarity with audience segmentation, journey orchestration, and personalization strategies

Key Responsibilities

• Design and lead implementation of Salesforce Data Cloud solutions aligned with business goals

• Translate business requirements into technical designs and development plans

• Define and review data models, schemas, and ingestion pipelines

• Integrate Data Cloud with MCP and other MarTech platforms for activation and personalization

• Act as development lead, managing a team of developers and ensuring timely delivery

• Collaborate with enterprise architects to align with overall data strategy and governance

• Ensure data quality, privacy compliance, and performance optimization

• Troubleshoot complex data and integration issues across platforms

• Mentor developers and contribute to technical standards and reusable components

• Support audience creation, segmentation, and journey orchestration workflows

• Participate in roadmap planning and continuous improvement initiatives

Education Qualification:

• Bachelors in Engineering with a specialization in Computer Science, Data, IT

• Graduates from other fields with good communication and analytical skills

Certification (If Any):

• Salesforce Certified Data Cloud Consultant

• Salesforce Certified Marketing Cloud Consultant

• Marketing Cloud Personalization Accredited Professional

• Salesforce Marketing Cloud Developer

• Salesforce Certified Administrator

• Salesforce Certified Agent Force Specialist

• Shift Timing: 12 PM – 10 PM

Location

DGS India - Bengaluru - Manyata N1 Block

Brand:

Merkle

Time Type:

Full time

Contract Type:

Permanent