About this role
About the Role As an Associate Strategy Director at Dentsu Isobar Shanghai, you will manage senior strategists and junior planners on day-to-day client strategy needs across a single account or group of accounts, guiding insight generation, creative briefs, selling narratives, strategic POVs and go-to-market plans. You will be a visionary leader responsible for the quality of strategic and creative outputs, and you will play a key role in leading new business efforts and developing agency IP. What You'll Do
- Serves as a visionary leader across the businesses they are assigned to lead
- Develops big strategic platform ideas grounded in data and rich in insight and steward their growth and development
- Serves as the lead team member with ultimate responsibility for the quality of the strategic and creative products the team produces
- Leads and directs new business efforts with a clear understanding of the agencies go-to market strategy
- Contributes to the agencies intellectual property by developing broad-based initiatives on techniques and topics relevant to Agency and Client interests
- Uses all forms of data to uncover insights, with a strong mastery of both qualitative and quantitative research
- Mentors group members, in addition to being able to help manage their projects on a day-to-day basis and motivate them to push their thinking to the next level through a visionary approach to their problems
- Acts as a strong client and creative partner to drive the brand and business mission forward
- Demonstrates and fosters a collaborative work environment in which ideas flourish What We're Looking For
- Proven experience leading strategy teams and managing senior strategists
- Strong ability to develop big strategic platform ideas grounded in data and insights
- Track record of delivering high-quality strategic and creative outputs
- Experience guiding new business efforts and understanding agency go-to-market strategies
- Ability to contribute to agency IP and develop initiatives relevant to agency and client interests
- Deep expertise in qualitative and quantitative research methods and data-driven insights
- Excellent mentoring, project management, and motivational leadership skills
- Strong client and creative partnership capabilities and collaborative mindset
- Passion for driving brand and business outcomes through strategic excellence