Associate Manager, Toy Marketing - Jurassic World Action Figures

Job title: Associate Manager, Toy Marketing - Jurassic World Action Figures

About the Role We’re seeking an Associate Manager for Jurassic World Action Figures on the Global Brand Team. You will help set global brand strategies, manage product development, and create marketing plans that regional teams execute in market.

What You'll Do

• Ensure all brand marketing projects are supported by business strategy, objectives and insights
• Assist in gaining buy-in to global product strategies at all levels and secure executional commitment from internal partners to activate across key markets and lines of business
• Work closely with Product Design, Packaging and Development teams to bring innovative toys to market on time and on budget backed by Consumer Insights
• Communicate regularly with regional teams and lines of business to ensure needs are met
• Actively manage licensor partner relationships through performance reporting and updates
• Prepare and deliver presentations with a strategic message to large audiences; present to drive brand strategy and products
• Brief and develop marketing assets with internal teams and external agencies
• Help develop global marketing campaigns for local execution
• Monitor trends, brands and competitors’ performance in all markets
• Lead global business reporting and analysis
• Be a primary contact for brand inquiries and dissemination of brand information and assets
• Take initiative to clarify evolving business needs and find cross-functional solutions

What We're Looking For

• 5+ years (3 years with MBA) experience in marketing, preferably in product development
• Experience with consumer-trend rooted marketing and product/brand strategies
• Strong understanding of marketing mix and KPIs; data-driven with ability to synthesize data into actionable insights
• Excellent presentation skills and comfort presenting to large groups
• Highly organized, independent, detail oriented with strong follow-up and time-management
• Strong verbal and written communication; strong interpersonal collaboration
• Passion for toy and entertainment
• MBA is a plus (optional depending on candidate)

Nice to Have

• MBA preferred

Compensation & Benefits

• Pay range: USD 110,000 – 125,000 yearly
• Mattel offers competitive total pay programs, comprehensive benefits, and opportunities for growth